Preparation, adaptation & control of cycle activities implementation on a territory with peculiarities of region & consumer’s marketing taking into account. All activities analysis & OTIF feedback provision to departments & employeesEffective planning & resource relocation together with regional managers for qualitative coverage of accountable selling channels according to company’s targets & strategyLocal marketing activities preparation & agreements provision, reports working out, activities mechanics communication to all the regional employeesProvision of effective regional marketing budgets using, consulting & support of regional managers during the process of budget developing & planningPlanning & coordination of company resource using, aimed at partnership building with retailers according to company strategy & principlesControl of trade equipment distributionPromo agencies coordination, aimed at effectiveness & quality of promo-activitiesAll marketing activities coordination & managing with OTIF information provision. Analysis & reports provision based on activities results with the help of internal & external sources of informationPlanned field visits implementation, aimed at analysis of current activities implementation with exposure of opportunities for OTIF decisions making. Development & implementation of local initiatives