I prospected new leads independently,converting them into new business whileretaining and upselling to the existing clientbase.Conducted market research in the recruitmentagency space, implementing strategies for newbusiness development within and outside SouthAfrica, including ROI reporting on marketingefforts.Developed and implemented a long-termbusiness plan aimed at growth and success.Monitored and updated company touch points,including the company profile, website, andsocial media platforms.Ensured client satisfaction through bi-weeklymeetings for updates and feedback, andstrategized digital marketing campaigns acrossall platforms.Managed the marketing department, providingmentorship to the team and fosteringengagement within the industry to driverevenue growth.Key AchievementsSecured significant new business deals withmajor clients across Financial Services, FMCG and Engineering while expanding thecompany's presence internationally in the UK,Kenya, Swaziland, and Mozambique.

Developed, coordinated, and implemented comprehensive plans aimed at expanding existing business and capturing new opportunities.Formulated short-, medium-, and long- term sales strategies to ensure sustained company growth, addressing both local and international markets across Africa and devising pricing tactics for new market penetration.Designed and executed the client journey strategy, from sales prospecting through to the signing of Service Level Agreements (SLAs), ensuring a seamless and effective process.Developed digital marketing strategies tailored for high-profile clients, presenting these plans to senior management for approval and execution.Implemented tactical digital marketing plans, including the execution of targeted Search Engine Optimization (SEO) campaigns, to attract and engage prospective clients effectively.Key AchievementsEstablished new markets within and outside of South Africa . This included penetration into new verticals such as Hospitality , Education and Medical.

Prospecting new clients and pitching digital strategies formulatedvia inhouse brainstorming sessions Actively cold calling potential clients to establish rapport andarrange meetingsMonitor project teams to ensure contracts are executed as agreedNegotiate contract terms with clients and communicate withstakeholdersCultivated strong relationships with customers by delivering the most advantageous customer experience during every client interaction.Improved revenue stream by developing an initiative that targetedMalawi which is an untapped market in digital advertising usingprogrammatic.

In this role, responsibilities encompassed analyzing financial reports to devise strategies aimed at cutting costs and boosting profits, alongside identifying new market opportunities through diligent research and proactive outreach. Prospecting of new leads in the logistics industry while upselling services to the existing client baseEfforts to develop sales funnels were pivotal, involving the cultivation of strong relationships with stakeholders and customers, partly through brand activation events. Insight into product development and competitive market positioning was provided to senior management, ensuring the company's offerings remained both competitive and relevant. A significant part of the role involved creating and presenting digital marketing strategies, including SEO campaigns, to attract high-profile clients, as well as crafting proposals for existing clients to enhance their business with our services, all while keeping the CRM system meticulously updated with new leads and opportunities.Key AchievementsAchievements in this capacity were notable, with the establishment of over 30 new accounts markedly increasing company revenue and expanding its market presence. The approach was holistic, targeting both local and international markets with strategic pricing and marketing tactics to ensure successful market penetration. The effort significantly enhanced client engagement and satisfaction by streamlining the client journey from initial contact to the signing of service level agreements, thereby ensuring a seamless and positive client experience.

Tracked new personnel and talent for recruitment, CV & Credentials VettingActed as a partner to the Recruiting team and hiring managers in interviewingcandidates and formulating employment offer termsParticipated in evaluation and monitoring of success of training programs.Follow up to ensure training objectives are met.Recruitment of lower-level staff that carried out both skilled and unskilledwork. Budgeting and forecasting with the general manager as well asallocation of main customer accounts to monitor.Payroll AdministrationMalawi labor law and Revenue authority compliance

• Resolve customer complaints on time and in a gracious manner• Finding innovative ways to grow the customer base.• Conducted surveys to get a better understanding of my customers .• Ensuring investment accounts are liquidated and renewed on time• Providing customers with information on pricing and service/product availability• Promoting special offers to existing and prospective clientele• Balancing accounts with bank vault funds