Digital Marketing Expert
Current- websites design (websites and landing pages of the companies selling semi-trailers from KRONE factory)
- recruitment for contractors, preparation of terms of reference, quality management, development testing
- content management (writing informative posts, creating email marketing campaigns)
- Pay Per Click advertising (PPC ads) campaign management, Search Engine Marketing (SEM), budget allocation
- versed with analytics reporting (GA), tag management tools, A/B testing and their functionality
- social media ads. SEO.