SaaS | HR TechnologyReport to CEO. Responsible for building sales, client success, implementation and marketing teams. Develop GTM strategy driving 2.5X of new client growth in 2020. Creation of partnership channel including top HCM technology platforms (SAP, Oracle, Bullhorn, Greenhouse, iCims) referral and reseller leading to marketplace expansion. Rebranded company in first 4 months to communicate a direct association of brand innovation into a dynamic market. Developed client life cycle process including all touch and engagement points to enable strong client experience and satisfaction leading to increase retention rates.

Reported to CEO & COB. Built GTM to include channel expansion, reengineer sales organization and marketing strategy to drive 1.5X revenue growth in 18 months. Expanded sales into enterprise space in order to grow revenue and diversify company's market presence.

Developed GTM. Built scalable sales and marketing organization driving YOY revenue increase of 21-37% from 2015 through 2018. Develop strategy to increase MMR from 92% to 98% retainment of 3000+ client base and Net Promoter Score of 71. Developed repeatable and predictive sales model for vehicle reimbursement SAAS model. Created Client Advisory Board consisting of top 20 clients (including Federal Express, T-Mobile, CVS, Procter & Gamble). Created “agile” sales and marketing strategy to execute immediately on dynamic changes within in the market and redirect resources and planning in order to develop leading edge thought leadership, account-based marketing and “suspecting” campaigns. Developed Market Development team to expand client focus into specific market segments resulting in 54% increase in client meetings driving 16% sales increase year over year.

Manage and direct all core components of enterprise business including sales, marketing,product development, software engineering and technical development team. Enterprise Business is comprised of print, mobile, brand & content licensing and commercial transportation/navigation products and services.

Responsible for a sales staff consisting of National Channel Managers, District Sales Team and Direct Store Delivery force.

Responsible for sales and marketing team delivery innovative custom publishing solutions to Fortune 500 businesses as well as Advertsing Specialty market.

Managed multi-tiered sales organization selling rating and routing software into the largest manufacturing and transportation companies in the U.S. and Canada.

Managed inside sales and telemarketing teams focused on sales, leasing and lead generation of high end computer equipment, medical equipment and disaster recovery services.