Senior Account Executive And Marketing Manager
Current➤ Managing top 5 retail generating accounts in North America, $30M in sales. ➤ Achieving 65% growth in wholesale business during 2021, despite pandemic-related challenges. ➤ Advising multimillion-dollar product assortments for buying team and aligning marketing initiative to ensure sell through.➤ Intermediary between internal PR team and client’s marketing team to execute digital and social media strategies. ➤ Creating unique product designs to pioneer exciting collaborations and drive brand awareness.➤ Mediating communication between production and design teams to promptly execute specially made product. ➤ Analyzing retail sales performance in depth and reporting directly to CEO and EVP.➤ Leading team to drive brand strategy, tactical new client growth and category/gender expansion.➤ Coaching junior staff on successful business tactics in sales, planning, logistics, merchandising, production, marketing, and PR.Key Accomplishments: ★ Successfully founded the Hunter Protect Zappos Re-Boot recycling and sustainability program.★ Discovered Harlem Grown longstanding non-profit partnership during covid challenges.★ Nominated Q4 Vendor of the Quarter 2018 at Zappos with 12% YOY increases.★ Zappos x Hunter college campus collaboration and marketing tour.★ Amazon MFBA initiative to contribute growth in new channel.