Olena Korol

Olena Korol Email and Phone Number

CEO and Co-founder @ QENTERTMNT | Digital Entertainment
Kyiv, UA
Olena Korol's Location
Kyiv, Kyiv City, Ukraine, Ukraine
About Olena Korol

10 years of marketing experience with client and agency backgrounds, focusing on digital communications in both B2B and consumer markets.6+ years of Project Management and team leadership experience (10 - 80+ people teams).4 years - in strategy development from ideation to execution.3 years focused on product performance marketing (inbound and outbound traffic) - all results in imposing ROMI growth.An accomplished results-driven leader of teams and process management while maintaining an overall view of the bigger picture with a proven track record of scaling iGaming, eSports, and complex Fintech products to global markets. Collaborative and confident communicator continually focused on building long-lasting relationships and promoting synergy across business lines. Able to transform weak businesses or ideas into profitable ones.Have my ROI-oriented team of experienced professionals in digital marketing and contacts of niche specialists for any tasks.Main areas of work:- digital marketing innovations (roadmaps and creative solutions);- influencer marketing - online (Twitch, YouTube, Kick, Instagram, TikTok, Twitter, Facebook) / offline activations;- strategic partnership;- planning and performing PR campaigns;- content creation for social networks;- investments concepts from scaling to M&A and more.

Olena Korol's Current Company Details
QENTERTMNT | Digital Entertainment

Qentertmnt | Digital Entertainment

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CEO and Co-founder
Kyiv, UA
Website:
qentertmnt.com
Employees:
1
Olena Korol Work Experience Details
  • Qentertmnt | Digital Entertainment
    Ceo And Co-Founder
    Qentertmnt | Digital Entertainment
    Kyiv, Ua
  • Qentertmnt | Digital Entertainment
    Ceo & Co-Founder
    Qentertmnt | Digital Entertainment Dec 2023 - Present
    With Quantum Vision and a passion for innovation, we strive to push the boundaries of the Digital Entertainment Industry and bring joy to our clients and their customers worldwide.We offer tailored AI-powered digital marketing solutions for your business or idea, whether you want to increase your online presence, create memorable brand experiences for your target audience, drive more traffic to your website, or boost your sales. We deliver business development, partnership management, and innovative marketing strategies to your specific needs.Main areas:* iGaming* eSports* PC, console & mobile games* Apps & digital products* FinTech * EdTech* SaasProducts:* Research and Audit* Marketing & Communication strategy (from Branding and Identity to Social Media and Email marketing)* Go-to-market strategies & Launch of new products* Full-service Influencer Marketing* Brand Sponsorship* Digital & hybrid consumer events* Team outsourcing* Investments matching for investors and start-upsBureaucracy-free operations and no-bullshit culture at QENTERTNMT. Looking for vision-driven, high-performance experts dedicated to solving extraordinary tasks and making industry-changing projects. If you want to become a part of Q-COMMUNITY press the ‘Q-PEOPLE’ button on our site, and we’ll get right to it.Quantum Regards,Olena
  • Np/Private Investment Fund - Nda
    Advisory Board Member
    Np/Private Investment Fund - Nda Sep 2023 - Present
    - Analyzing investment opportunities and evaluating potential risks and returns;- Contributing to the development and implementation of investment strategies;- Ensuring alignment of investment strategies with the fund's objectives and risk appetite;- Help oversee the performance of investments and make necessary adjustments as required;- Staying updated on market trends and emerging investment opportunities.PE funding, and M&A as a part of it. The primary investment categories are FinTech, SaaS, Enterprise, EdTech, iGaming, and marketplaces, as well as web 3.0.
  • Brazy
    Cmo
    Brazy May 2022 - Jun 2023
    Киев, Украина
    Revenue generation by increasing sales. Market research (industry trends, competitive sets, financial, technological, and demographic factors to capitalize on marketing opportunities and stay competitive). Marketing strategy. Marketing communications. Brand management. Forecasting, budgeting, and reporting processes to meet targets.Inbound & Outbound, PPC, SEO, SMM, Influencers, Ambassadors, Direct (email, messengers), Affiliate, Media buying, Events, Community - all results in ROMI growth.Key markets: EU, LATAM, CIS.Achievements:- gathered, led and inspired high-performance A-players;- developed servant leadership and ROI-oriented culture;- created and executed go-to-market strategies for the new Casino brand, loot box projects, and P2P marketplace to hit traffic, leads, and pipeline goals;- develop and execute short- and long-range advertising, marketing plans, and strategies to enhance market share and profit growth opportunities.In numbers: - led a team of 80+ marketers;- DAU from 0 to 1000+;- annual turnover +500%.
  • Brazy
    Global Head Of Influencer Marketing
    Brazy Aug 2021 - May 2022
    Киев, Украина
    Specialize in marketing strategy development and implementation via influencer marketing collaborations worldwide (streamers, bloggers, eSports pro-players/sponsorships of CS:GO teams and servers). Key markets: EU, LATAM, CIS.Achievements:- reached the TOP-3 position in key markets within six months;- created the team (10 employees) from scratch with my full involvement in hiring and training processes;- implemented the new system of evaluation + developed a KPI metrics for each deal;- optimized an analytics report structure.In numbers:- over 400 closed deals;- manages the products' launch in more than 15 countries;- campaigns with $700K+ budget.
  • Havas Digital Kyiv
    Head Of Influencer Marketing Department
    Havas Digital Kyiv Jun 2020 - Jun 2021
    Киев, Украина
    Cultivating strong client relationships through regular contact and promoting strong partnerships to facilitate incremental revenue growth. Directly accountable for increasing clients' market share in the region via influencer marketing. Instrumental in analyzing client needs and delivering actionable solutions to drive business growth.Achievements:- directed and developed the influencer marketing team and extensive cross-collaboration with other teams;- optimized influencer marketing performance and drove continual improvements based on data-driven information and reported on individual campaigns and global trends;- launch of ambassadors in the region (for Coca-Cola Ukraine / Sprite Squad);- controlled all aspects of business processes and coordination and led the execution of all digital projects and campaigns;- created brand marketing strategies for key agency clients and oversaw their overall integration and performance.
  • Air Media-Tech
    Influencer Marketing Manager
    Air Media-Tech Aug 2018 - Jun 2020
    Киев, Украина
    • Developing the project management plans: scheduling, resourceplanning budgeting process;• Build and promote strong, long-term, and profitable relationships withclients (search for cross-sell and upsell opportunities);• Developing mechanics and ideas for advertising projects withinfluencers on YouTube, Instagram, TikTok, Facebook;• Choosing relevant influencers (bloggers) and platforms for theprojects with Brands;• Producing projects with bloggers (product placement, integration,special projects, offline events);• Creating and holding presentations;• Organization of business conferences for existing potential clients.Achievements:- developed and implemented social media strategy and activities via influencers for brands' re-launches;- managing and overseeing the realization of the strategy influencer marketing campaigns, YouTube, Instagram, and TikTok channels;- launch of ambassadors in the region for PepsiCo Ukraine;- analysis of engagement – follower base increase, engagement rate, sentiment of the subscribers' feedback and reviews;- development of content for the brand's online communities in line with the reputational objective to maintain the image of a company that 'cares about its customers;- daily social media monitoring using analytical tools to spot potential risks and address those proactively to decrease the negative sentiment around the brand online.
  • Business Tuning Center
    Senior Account Manager
    Business Tuning Center Nov 2017 - Aug 2018
    Киев, Украина
    • Establishing relationships with new clients, maintaining and nurturingbusiness relationships with existing clients;• Controlling project realization: relevant planning, performance,reporting and KPI evaluation;• Teamwork coordination to meet the deadlines;• Making project cost sheets as well as managing document traffic;• Work with the media and opinion leaders (building and maintainingloyal relationships, initiating publications).Achievements:- controlling and forecasting of net sales plan for business unit: annual positive dynamic (+23%), fulfillment of net sales plan (120%);- building solid relationships with a group of Clients to maintain revenuegrowth (Philip Morris Ukraine, L'Oreal Ukraine);- monitoring and reviewing project activities conducted by the Account team and ensuring their completion within the client's expectations and high business standards;- developing WOM project concepts and implementing influencer programs for premium brands cooperating with opinion leaders.
  • Business Tuning Center
    Account Manager
    Business Tuning Center Apr 2016 - Nov 2017
    Киев, Украина
    • Active participation in the preparation of the tender: research ofinformation, presentation preparation;• Development and management of integrated marketing campaigns atall stages of planning, implementation, and reporting (analysis andevaluation of projects);• Regular analyst reports, statistics, and, if necessary, optimization inthe campaign to achieve the best results, identifying keyperformance indicators for campaigns.Achievements:- responsible for tenders receiving (up to 100 tenders per year, response rate – 70%) and concept development;- building strategic long-term partnerships with Clients: signing of long-term service contracts withPhilip Morris Ukraine and L'Oreal Ukraine;- more than 50 successfully realized projects: grassroots marketing programs, personalized promo campaigns, complex marketing projects, brandings, development and production of brand materials, corporate and brand events, and development of recruitment and motivation methodology for promo personnel based on the STAR approach.
  • Business Tuning Center
    Project Manager
    Business Tuning Center Jun 2014 - Apr 2016
    Киев, Украина
    • Assistance to Account manager;• Work with subcontractors, agenda signing, checking and control termsand quality of order execution;• Creating proposals and developing projects’ mechanics based on the brief objectives;• Developing and controlling project costs;• Preparing project documentation – brief, timing, report forms, weekly and final project analytical reports and presentation, project SWOT- analysis;• Preparing official documents - agreement, attachment, act, report Inner coordination with internal departments and suppliers.Achievements:- successful promotion up to the Senior Account Manager within one company;- controlling profitability (30%+);- complex marketing campaign and event planning;- cooperation with opinion leaders and small community groups, WOM projects planning and conduction;- creative concept development;

Olena Korol Education Details

Frequently Asked Questions about Olena Korol

What company does Olena Korol work for?

Olena Korol works for Qentertmnt | Digital Entertainment

What is Olena Korol's role at the current company?

Olena Korol's current role is CEO and Co-founder.

What schools did Olena Korol attend?

Olena Korol attended Донецкий Национальный Университет.

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