• Managed full P&L of entire APAC online business. Both D2C and marketplaces.• Led the partnerships with global & local online players: Amazon, Shopee, Lazada, Tiktok, Rakuten, Naver, Kakao and many more

• Managed full eCommerce P&L for DW Korea• Launched DW Korea as a starting member• Doubled Korea online business within two years• Expanded distribution coverage through multiple online marketplaces• Introduced TimeClub, a new CRM program to Korea as a pilot market for entire globe

• Conducted lectures regarding digital marketing and eCommerce for local SMEs and students

• Launched KOSAAI Mall, an eCommerce mall to upgrade adults' sexual life• Organized a team of five to achieve the company goal• Expanded distribution to several local marketplaces (Coupang, Gmarket, Auction, 11th street, WeMakePrice, Tmon, etc.)• Closed partnership with global/local brands and vendors

• Strengthened online sales fundamental of SK-II brand based on CARS(Contents, Assortment, Review & Rating, Search) assessment

• Implemented online sales plan to increase sales and share of SK-II in national Korea market across various customers• Collaborated with multi-function and 3rd parties to recruit new users by building multi-touch points across distribution channels

• Executed with excellence in major department store channel customers• Closed first in Korea SK-II history top-to-top JBP(Joint Business Plan) with a main customer among +60 accounts nationwide.

• Deployed distributor channel fit go-to-market strategy in cooperation with brand team and field sales force• Managed trade fund to exceed team's yearly target and modified channel fund in cooperation with brand team when needed• Supported field managers with strategic where-to-play(Top 200 doors) and how-to-win(JBP w/ key distributors and stores) choices

• Led distributors' sales representatives to execute perfect in field(Sell more/Spend less/Build share/Collect faster)• Expanded sales coverage through various retail channels including H&B store(Oliveyoung), SSM(E-mart everyday) and traditional supermarket

• Suggested CVS channel fit go-to-market plan

• Conducted research on U.S. market trend for Korea companies• Introduced Kotra service at international exhibitions held in Las Vegas