● Complete ownership of retail products of the company - product research, feature/process design and implementation● Designed, implemented ad rolled out the internal Sales Mobility app for pan-india GENIE Sales team● Incharge of designing the new CRM architecture involving Salesforce to capture the complete Lead and Account Lifecycle

- End-to-End ownership of products used by Sales and Marketing teams - spanning conceptualization, designing, implementation and product rollout. eg. Inhouse CRM, Lead Reachout Framework, SEO Pages- Led a team of 8 (design and tech) to build and launch multiple products used by the Sales Team. Achieved 100% YoY growth in customer conversions and around 50% decrease in client churn rate- Incharge of the company's SEO pages project. Designed from scratch, the pages have led to over 1 Million visits to the platform providing a new source of lead generation- Automated various processes across teams leading to decrease in TAT by up to 80%- Setup northstar metrics and designed multiple MIS reports for processes across teams helping in analyzing business performance and making data-driven decisions

- Drove operational improvements which resulted in savings and improved profit margins.- Analyzed various MIS reports to identify issues and provide solutions to problems. Solving of identified gaps led to a decrease in new client onboarding time by 40%- Saved Rs15L+ per year by implementing a system that detects potential positions that can be penalized.- Managed team of 5 employees, overseeing hiring, training, and professional growth of employees.

Tapaplace - An online platform to connect venue providers and ancillary service providers with prospective customers. The first online aggregator in Eastern India catering specific to venues and events.- Led the Product and Tech team to create a user-friendly UI and a smooth backend platform for the seamless client experience.- Successfully onboarded 50+ clients in a span of 6 months.

Worked in the Treasury Department under the Vice President to understand various sources of finance. Also looked into various risk management methods employed by the company to safeguard its finances.

- Worked with domestic as well as international clients to understand their requirements and implementing them.- Experience in multiple domains including image processing, embedded systems, front-end application development.