Dynamic and strategic Principal Product Designer with almost 15 years of experience in leading innovative, human-centered design projects from ideation to implementation to impact. Combines a user-centric approach with strong technical acumen to design, develop and deliver impactful business solutions. A trusted leader in strategically managing full-cycle products, empowering teams towards collaboration and advancing design innovation.Designing for how people truly behave. Implementing solutions that drive business success and delight users. I have a keen eye for user behavior, a passion for creative problem-solving, and a knack for active listening.With over 13 years of experience with individual clients, startups, and teams alike, I am a versatile and adaptable director who leads design projects from ideation to implementation with stakeholders; with a track record of multi-million dollar products and projects. I currently lead the full design lifecycle of ClicSmart and PhotoShare, two innovative products by Simply Smart Home. I manage and execute branding, 3D product imagery, animated ads, presentation decks, packaging, displays, and mobile app design, all with a user-centric approach successfully getting placements in major retailors. I also designed and developed the company’s e-commerce website, enhancing user engagement and contributing to a 22% increase in total sales. I continuously optimize workflows, mentor teammates, and implement project management systems to ensure quality and efficiency.To see examples of my work, visit www.stefankovalik.com