As a Senior Data Analyst at Freshworks, I lead the Annual Operations Planning process, collaborate with cross-functional teams to develop revenue targets, cost projections, and resource allocation strategies, and conduct in-depth Root Cause Analysis investigations to diagnose and solve complex organizational challenges. I also build predictive models to identify expansion and churn opportunities, and prepare and present Quarterly Business Reviews to senior leadership, showcasing key performance indicators and business insights.I have a bachelor's degree from SASTRA University and multiple certifications in Data Analyst with Python, Data Science, and Microsoft Power BI. I have more than five years of experience in interpreting and analyzing data for driving business decisions, with proficient knowledge in statistics, business intelligence, and analytics. I have successfully implemented Python-based automation to streamline recurring manual tasks, resulting in significant improvements in productivity and accuracy. I am passionate about leveraging data to create value and impact for businesses and customers.
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Data ScientistVerizonChennai, Tn, In -
Senior Data AnalystFreshworks Jan 2023 - Present(Revenue Operations)-Led Annual Operations Planning process, collaborating with cross-functional teams to develop revenue targets, cost projections, and resource allocation strategies, resulting in a 10% increase in revenue YOY.-Conducted 5+ in-depth Root Cause Analysis (RCA) investigations to diagnose complex organizational challenges, identify underlying issues and implement strategic solutions that produced a 20% increase in Net Revenue Retention.-Built Predictive Models to… Show more (Revenue Operations)-Led Annual Operations Planning process, collaborating with cross-functional teams to develop revenue targets, cost projections, and resource allocation strategies, resulting in a 10% increase in revenue YOY.-Conducted 5+ in-depth Root Cause Analysis (RCA) investigations to diagnose complex organizational challenges, identify underlying issues and implement strategic solutions that produced a 20% increase in Net Revenue Retention.-Built Predictive Models to identify expansion and churn opportunities, resulting in a 15% increase in customer retention and a 10% increase in upsell revenue.-Expertly prepared and presented Quarterly Business Reviews (QBRs) to senior leadership, showcasing key performance metrics, strategic insights, and actionable recommendations to drive GTM success. Show less -
Data AnalystFreshworks Jun 2021 - Dec 2022Chennai, Tamil Nadu, India(Revenue Operations)-Created and maintained 10+ KPI-driven Dashboards and key metric reports in Power BI, providing real-time insights to stakeholders and enabling data-driven decision-making.-Developed and executed strategic plans to drive business growth, including customer segmentation strategies, market expansion initiatives, revenue forecasting models, and pricing optimization-To streamline recurring manual tasks, implemented Python-based Automation leading to an 80%… Show more (Revenue Operations)-Created and maintained 10+ KPI-driven Dashboards and key metric reports in Power BI, providing real-time insights to stakeholders and enabling data-driven decision-making.-Developed and executed strategic plans to drive business growth, including customer segmentation strategies, market expansion initiatives, revenue forecasting models, and pricing optimization-To streamline recurring manual tasks, implemented Python-based Automation leading to an 80% reduction in processing time and a substantial increase in accuracy, driving significant improvements in productivity.-Led successful initiatives - Product Adoption, Customer Health Score, and Churn Risk Early Warning System independently, driving impactful strategies to optimize customer engagement and retention Show less -
Data AnalystVistronics Design Solutions - India Aug 2020 - May 2021Chennai, Tamil Nadu, India- Perform querying and exploratory data analysis for a variety of projects related to business,research, and analytics using python.- Build models to support the analysis using Python's ML Algorithms such as MultivariateRegression, Logistic Regression, Classification & Clustering.- Present the key insights of the projects to the stakeholders with use of interactive MicrosoftPower BI reports. -
Marketing Research AnalystGofrugal Technologies Pvt Ltd Dec 2018 - Aug 2020Chennai, India-Evaluated campaign performance metrics like CTR, conversion rates, ROI across various marketing initiatives, refining strategies to maximize ROI-Conducted SWOT analysis of key competitors. Analyzed competitor pricing strategies, product features, and go-to-market approaches.-Conducted detailed analysis of web page and blog metrics, employing A/B testing techniques to assess performance, including key indicators like bounce rate, time on page, heatmaps and scroll depth, optimizing user… Show more -Evaluated campaign performance metrics like CTR, conversion rates, ROI across various marketing initiatives, refining strategies to maximize ROI-Conducted SWOT analysis of key competitors. Analyzed competitor pricing strategies, product features, and go-to-market approaches.-Conducted detailed analysis of web page and blog metrics, employing A/B testing techniques to assess performance, including key indicators like bounce rate, time on page, heatmaps and scroll depth, optimizing user experience and retention.-Directed extensive keyword research, identifying high-value keywords and search volume trends, optimizing search engine rankings and driving organic traffic growth Show less -
Marketing Analyst InternGofrugal Technologies Pvt Ltd Sep 2018 - Dec 2018Chennai, Tamil Nadu, IndiaCollaborated closely with product, sales, marketing, and customer success functions to assist them in making data-driven decisions. -
Industrial Design InternshipLarsen & Toubro Apr 2017 - May 2017Chennai, Tamil Nadu, India
K Prakash Education Details
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Bachelor'S Degree -
Bachelor'S Of Technology
Frequently Asked Questions about K Prakash
What company does K Prakash work for?
K Prakash works for Verizon
What is K Prakash's role at the current company?
K Prakash's current role is Data Scientist.
What schools did K Prakash attend?
K Prakash attended Deakin University, Shanmugha Arts, Science, Technology And Research Academy.
Who are K Prakash's colleagues?
K Prakash's colleagues are Dakota Davis, Christopher Gordon, Mba, Brett Quester, Angel Rafael Musa, Matthew Lantz, Daron Goodwin, Alisha Marriot.
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