Kasia Pasierbiewicz Email & Phone Number

Brussels, Brussels Region, Belgium

- Development of digital marketing strategies and campaign plans for European institutions to amplify brand presence, drive engagement and grow digital channels. - Analysis of market trends, competitor activities and audience behaviour in collaboration with the strategic department. - Leading content planning and production for organic and paid social media content. - Media planning and set up of social media ads. - Tracking and monitoring of social media performance to make… Show more - Development of digital marketing strategies and campaign plans for European institutions to amplify brand presence, drive engagement and grow digital channels. - Analysis of market trends, competitor activities and audience behaviour in collaboration with the strategic department. - Leading content planning and production for organic and paid social media content. - Media planning and set up of social media ads. - Tracking and monitoring of social media performance to make data-driven recommendations for optimization. - Client engagement and communication. - Tender writing and offer pitching. Projects: DG RTD - EU Cancer Mission Roadshow Show less

Leuven, Flemish Region, Belgium

FoodUnfolded® is an EU-funded digital media platform created to connect people with the past, present and future of their food.- Creation of digital strategies for paid and organic promotion of content and channel growth- Editorial planning and production of social media content for Instagram- Media planning and set up of advertising on Meta and Google Ads- Monitoring and reporting on social media and website performance, social media listening

Helping small businesses and young entrepreneurs to make their communication efforts meaningful.Providing consultation on communication strategy, digital marketing, branding, social media, organisational communication and influencer marketing. Creating visual content to enhance the messaging of my clients.- Leading brand audits and discovery process. Building business and communication strategy through workshops and translating outcomes into cohesive branding solutions. -… Show more Helping small businesses and young entrepreneurs to make their communication efforts meaningful.Providing consultation on communication strategy, digital marketing, branding, social media, organisational communication and influencer marketing. Creating visual content to enhance the messaging of my clients.- Leading brand audits and discovery process. Building business and communication strategy through workshops and translating outcomes into cohesive branding solutions. - Developing top-down digital marketing plans. Consulting on channels, target audiences, content strategy, content management. - Creating visual content. Focused on creating authentic and honest content that can drive impact and inspire action. Show less

Brussels, Brussels Region, Belgium

Development of digital marketing strategies driven by research, human insight, trends and competitor analysis. Branded and organic social media content production for institutional clients with a focus on visual storytelling. Paid social media advertising. Tender and offer writing. Workshop facilitation in strategic and creative processes.- DG REGIO - Green Trip- DG JUST - Roma Inclusion- EFSA - #EUChooseSafeFood- ELA - Rights for All Seasons- DG EAC -… Show more Development of digital marketing strategies driven by research, human insight, trends and competitor analysis. Branded and organic social media content production for institutional clients with a focus on visual storytelling. Paid social media advertising. Tender and offer writing. Workshop facilitation in strategic and creative processes.- DG REGIO - Green Trip- DG JUST - Roma Inclusion- EFSA - #EUChooseSafeFood- ELA - Rights for All Seasons- DG EAC - #EuropeanYearOfYouth- DG EMPL - Let's Make It Work - The European Pillar of Social Rights and European Year of Skills Show less

Europe

Design and delivery of workshops and trainings based on non-formal education methods. Able to facilitate sessions on the topics of marketing, communication, strategy, digital content, branding and personal development. Used my experience to plan three-day long training, knowledge exchange and team building events. Delivered 60+ hours of workshops on location and online. Participated in a Mentorship Programme within the organisation, mentoring in the field of training development… Show more Design and delivery of workshops and trainings based on non-formal education methods. Able to facilitate sessions on the topics of marketing, communication, strategy, digital content, branding and personal development. Used my experience to plan three-day long training, knowledge exchange and team building events. Delivered 60+ hours of workshops on location and online. Participated in a Mentorship Programme within the organisation, mentoring in the field of training development. Knowledge and experience obtained in Eduk8 Training for Trainers Programme of the Erasmus Student Network. Show less

Europe

Contribution to the ESN brand and digital marketing strategy. Planning, execution and evaluation of social media campaigns, promotional video production, blog articles and other marketing activities - managing around 30 projects in total.- Leading four remote teams of writers, content strategists, proofreaders and videographers - involving more than 40 individuals located in different European countries.- Campaign collaboration with key ESN stakeholders: Pernod Ricard, European… Show more Contribution to the ESN brand and digital marketing strategy. Planning, execution and evaluation of social media campaigns, promotional video production, blog articles and other marketing activities - managing around 30 projects in total.- Leading four remote teams of writers, content strategists, proofreaders and videographers - involving more than 40 individuals located in different European countries.- Campaign collaboration with key ESN stakeholders: Pernod Ricard, European Commission, Logitech and Spotahome (first sponsored ESNblog post). - Coordination of photographers, social media executives and videographers during 4 day-long conferences (800+ pax).- Representation to internal and external stakeholders. Training event organisation. Show less

Rejon Bruksela, Belgia

Assisting in all communication-related tasks such as producing the newsletter, updating the website, implementation of social media, graphic design and ESN’s online tools. Contribution to internal ESN publications. - social media: content management (via Falcon), content creation (graphics, animations, videos, copy), analytics and reporting, campaign planning, event online coverage - website: copywriting, analytics- graphic design: print (leaflets, annual report, posters), web… Show more Assisting in all communication-related tasks such as producing the newsletter, updating the website, implementation of social media, graphic design and ESN’s online tools. Contribution to internal ESN publications. - social media: content management (via Falcon), content creation (graphics, animations, videos, copy), analytics and reporting, campaign planning, event online coverage - website: copywriting, analytics- graphic design: print (leaflets, annual report, posters), web (logos, icons, social media)- photography: events, portraits, business profiles - video: filming promotional videos for ESN's projects, editing- events: organisation, training facilitator, public speakerCollaboration with Ryanair (partnership launch), European Commission (information dissemination), Pernod Ricard (Debate on responsible lifestyle). Show less