Andrii Fediv Email & Phone Number

New York, United States | Ukraine 🇺🇦

‐ Defined and planned a content marketing strategy, complete with metrics and reporting, to ensure measurable results and continuous improvement‐ Determined core messages, refined content presentation, and identified the most effective channels for driving traffic and engagement‐ Successfully created, managed, and executed content marketing campaigns.

New York, United States | Ukraine 🇺🇦

Cologne, Germany | Remote

• Digital Marketing Team Lead for BRAIN (BRN.AI) - a product of TechFunder UG, a software development company;
• Development of marketing strategy for startups;
• Organization and analysis of data and marketing results;
• Building end-to-end sales funnel for highload chatbot eCommerce project, managed to get 70K USD on a first year at almost zero cost.
• Development of media plans, analyzing competitors, constant analysisof a product and its target audience;
• Execution of online strategies and tactics with a focus on growth, identifying market opportunities and positioning research;

Remote

• Direct e-mail marketing — e-mail strategy and channel management, retention and trigger management, clients segmentation, A/B testing;
• Implementing full-circle retention and reactivation e-mail list to reach 50k unique clients
• Implementing marketing automation operations: Mindbox, Sendsay, Sendpulse, Popmechanic and similar tools; Analytics via Google Analytics, Excel, Bitrix, Facebook Business Manager, etc.
• Collaborate development and realization of communication and content-management strategy (incl. media planning);
• Managing the creation, copywriting, design, and development of all digital assets, including email templates, ad creatives, web design layouts, content (blog posts and articles, e-mails, content for SMM, etc.).
• Digital ad campaigns management and execution, including budget management, performance monitoring, and reporting — Facebook, Instagram, VK, myTarget;

Kyiv, Ukraine

Consulting

Freelance Journalist at Computerra

Owner of 2012ua.net site

Freelance Journalist at CNews

Master'S Degree, Economic Geography

Postgraduate Degree, Postgraduate Student

Council for the Study of Productive Forces of Ukraine of the National Academy of Sciences of Ukraine