Mikhail Kravets Email & Phone Number

Israel

• Oversaw the entire digital product portfolio, ensuring alignment with the bank's strategic objectives and digital transformation goals.
• Collaborated with cross-functional teams, including marketing, sales, and IT, to ensure seamless integration of digital products with other bank systems and processes.
• Implemented a data-driven approach to product development, leveraging advanced analytics and machine learning to predict market trends and customer needs.
• Defined vision and strategy, set goals (via OKRs, epics, stories), identified opportunities through continuous discovery, analyzed data, managed sprints
• The digital profile grew from zero to account for 30% of the bank's credit products for individuals and 40% of customer service operations.

Moscow, Russia

• Built a team of 12 people (data engineers and analysts, developers) and launched from scratch a new product - Digital Profile in 8 months
• Defined vision and strategy, set goals (via OKRs, epics, stories), identified opportunities through continuous discovery, analyzed data, managed sprints
• Scaled Digital Profile to Android\iOS\Web platforms which gained MAU by 146% (191000 users), decreased churn by 4.6%
• Increased the credit approval rate by 22% and decreased the default risk by 15% through the building a data-driven decision model

Moscow, Russia

• One of the largest telecom operators in Europe
• Designed from scratch a biometric identity platform
• Created and executed roadmap and strategy for this B2B SaaS platform.
• Formulated product requirements, managed sprints, created wireframes.
• Created an SDK based on the CV model for scaling biometric identity throughout MTS's ecosystem, that boosted customer acquisition by 61% (87400 customers per month), enabling customers to verify their identity with a.

Moscow, Russia

• Led the end-to-end implementation of an ERP system for production of lighting, overseeing requirements gathering, vendor selection, customization, testing, and user training. Built the team and MVP in 4 months.
• Achieved 15% cost savings and reduced unit production time by 20% by integrating the ERP system with manufacturing processes, enabling real-time visibility into inventory, production schedules, and quality control.
• Collaborated with cross-functional teams to streamline operations and improve the efficiency of the production cycle.
• Conducted market research to identify emerging trends in LED lighting and incorporated feedback into product development.
• Managed a team of designers and engineers to innovate and launch new LED lighting products, resulting in a 10% increase in annual sales.
• Oversaw the creation and execution of go-to-market strategies for new products, ensuring successful product launches and market penetration.

Lipetsk

• Identified market needs and opportunities in the field of residential and industrial automation.
• Developed and implemented business strategies to penetrate new markets and expand the client base.
• Oversaw the design, development, and installation of automation systems tailored to clients' specific requirements.
• Managed a team of 10 engineers and technicians, ensuring timely and quality delivery of projects.
• Fostered relationships with suppliers and vendors to ensure the best prices and timely delivery of equipment and components.
• Conducted regular training sessions for the team to stay updated with the latest automation technologies and best practices.