Kreena Patel Email and Phone Number
Kreena Patel work email
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Kreena Patel personal email
My team dynamically leads Perfect Store, Category and Shopper Marketing Analytics, enabling associates to drive data led insights to turn shoppers into buyers. We leverage cutting-edge data techniques and technologies to optimize category growth. At the core, my mission is to empower the organization through advanced analytics, fostering a culture of data-driven decision-making. My expertise in advanced analytics not only aligns with Mars' innovative spirit but also contributes to our shared goal of excellence in the marketplace.
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Global Director Conversion AnalyticsMarsLondon, England, Gb -
Global Director And Head Of Perfect Store, Category And Shopper Marketing AnalyticsMars Mar 2023 - PresentMclean, Virginia, Us
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Head Of Digital Business Strategy And Advanced AnalyticsMars Nov 2020 - Mar 2023Mclean, Virginia, Us
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Tesco Category Development HeadMars Jul 2019 - Nov 2020Mclean, Virginia, Us
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Category Strategy ManagerMars Jan 2018 - Jul 2019Mclean, Virginia, Us
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Senior Pack Strategy ManagerMars Mar 2016 - Jan 2018Mclean, Virginia, Us
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Senior Brand Manager - AquafreshGsk Feb 2015 - Mar 2016Brentford, Middlesex, Gb -
Tesco Category ManagerGsk Jan 2014 - Jan 2015Brentford, Middlesex, Gb
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Morrisons And Export Category ManagerKerry Foods Jan 2013 - Dec 2013Naas, Ie -
Customer Manager SecondeeTesco Oct 2011 - Dec 2012Welwyn Garden City, Hertfordshire, GbWorking within the Convenience Customer Stream team 4 days a week- Project managing critical path for new launches and making sure they are marketed internally and externally- Managing the critical path for Price News and point of sale- Working with Real Food and Tesco Magazine ensuring Convenience products are given more than fair share of space in the publications- Providing data analysis for the buying teams using Nielsen, Kantar and Dunnhumby, making recommendations for future growth- Ensuring dot com basics are being met -
Asda Category Executive / Category ManagerKerry Foods Jan 2010 - Oct 2011Naas, IeCategory managing the Ready to Cook portions and joints area for Asda, Tesco and JS. - Within Asda category captains for both portions and joints- Developing strong relationships with the buying and retailer customer planning team- Presenting category presentations and helping to implement recommendations for future category growth- Planning and implementing marketing / media plans from a set budget- Setting up and implementing research (both with an agency and without)
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Account Executive (Graduate)Kerry Foods Sep 2008 - Dec 2009Naas, IeWorking for the Business Development Controller on the Tesco Cooked Meats account- Working with the Tesco admin team to ensure new products were set up correctly in time for launch- Project managing the annual promotional plan- Forecasting sales- Communicating with the factories to ensure they were aware of upcoming promotional activity / following critical path for new launches- Weekly sales reporting to internal team
Kreena Patel Skills
Kreena Patel Education Details
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University Of BirminghamEconomic And Social History
Frequently Asked Questions about Kreena Patel
What company does Kreena Patel work for?
Kreena Patel works for Mars
What is Kreena Patel's role at the current company?
Kreena Patel's current role is Global Director Conversion Analytics.
What is Kreena Patel's email address?
Kreena Patel's email address is kr****@****s.co.uk
What schools did Kreena Patel attend?
Kreena Patel attended University Of Birmingham.
What skills is Kreena Patel known for?
Kreena Patel has skills like Categorization, Management, Shopper Marketing, Data Analysis, Forecasting, Consumer Insight, Customer Insight, Grocery, E Commerce, Nielsen, Customer Marketing, Category Insights.
Who are Kreena Patel's colleagues?
Kreena Patel's colleagues are Aleksandra Nowak, Natalya Kamaletdinova, Daniel Wilson, Stuart Ball, Enrique Castellanos, Rajendran G, Ryan Brocklehurst.
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