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Vice President: Innovative Strategist, Triple Digit Growth & ‘One-Team’ Leadership Product Management Senior Leader with 20+ years’ experience driving energy into corporate trajectory; entrepreneurial, visionary, as well as both process- and solutions-oriented. Adeptly strategize short- and long-term objectives to triple growth through insight, influence, and on point execution; committed to excellence in team, product, process, and P&L as well as partnerships. Inclusive leadership, disruptive innovator—coach / mentor to team members’ future managerial growth. Masterful communication and collaboration skills across cross-functional enablement, empowerment, and alignment; Harvard Business School High Potential Leadership Program graduate.Recognized for: Leadership, Strategic Planning, Product Positioning, Consumer Expertise, Unparalleled Team Building, Relationship Cultivation, Polished Presentation Skills, Startup to Enterprise, Marketing & BrandingSpecialties: • General Management• Product Management• Merchandising• Marketing• Business/Strategic Planning• P&L Management• Consumer Research • Global Market Research• Presentation/Communication Skills• Retail Merchandising• Personnel Management• Packaging Design and Development• Concept Development• Line Planning• Agency Relationship Management
Nike
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Vice President, Jordan Footwear, Product & MerchandisingNike Sep 2021 - PresentBeaverton, Or, Us
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Vice President, Global Footwear, Men'S Sport LifestyleNike Oct 2020 - Sep 2021Beaverton, Or, Us
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Vice President - Global Footwear (Nsw Mens)Nike Aug 2019 - Oct 2020Beaverton, Or, UsFootwear Leader
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Vice President - Global Footwear (Fuel), Nike Inc.Nike Jul 2018 - Oct 2020Beaverton, Or, UsThe NIKE Fuel Team drives energy and pushes the edges for all NIKE footwear. Serves as Sr Product Leader for NIKE. Leads Product Management cross-categorically and cross divisionally for all NIKE Brand Collaborations, Key Nike Athlete Lifestyle Footwear projects and NIKE for NIKE Special Projects. Leads the long-range strategic planning for NSW’s Innovation agenda and Consumer Insights planning. Serves as spokesman for all NIKE Executive level footwear meetings. Develops strategies for the Fuel business. Partners with Brand Marketing Team, participating in decision making by contributing ideas. Direct/In-direct reports include: 5 Product Leaders, 1 Operations Leader, 1 Executive Assistant, 1 Global Consumer/Footwear Product Director. Manages P&L. Participates in 3 cross functional teams as a Stakeholder Key Achievements• Produced Triple Digit Growth 2018• Built Nike’s Elite Athlete Lifestyle Footwear strategies, 2018 • Promoted in 2018 to VP, Global Footwear, Fuel and immediately built the strategy for the NIKE NRG product engine – Leading a fully functional team of 85• Promoted within 12 months to lead 8 strategic priorities, based on the plan designed
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Sr Director/Cfl, Nsw Fuel At NikeNike Jul 2017 - Jul 2018Beaverton, Or, UsKey Achievements• Produced Triple Digit Growth 2017 • Led the team that designed, developed and launched Virgil’s 10• Led the team that designed, developed and launched React Element 87• Built Nike’s Elite Athlete Lifestyle Footwear strategies, 2017
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Cfl, Nsw Elements & Multi-Sport StyleNike Nov 2016 - Jul 2017Beaverton, Or, UsLed the Product Management and Product Development teams through the product game-plan process while collaborating with design leadership. Developed and authored category strategy. Served as the category spokesman for all Nike Executive level footwear meetings. Key Achievements• Set the scene for NSW Fuel, developing strategy, planning, initiating recruiting and resource allocation
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Senior Director Global Footwear, Nsw Multi-SportNike Jun 2016 - Nov 2016Beaverton, Or, UsTransitioning back from Converse. Led several categoriesKey Achievement• Produced solid double-digit growth and GPM expansion on the Solar biz, one of the categories led
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Member Board Of DirectorsLivexlive Media, Inc. May 2021 - PresentBeverly Hills, Ca, Us -
Senior Director Global Kid’S Footwear, Apparel And AccessoriesConverse Sep 2014 - Jun 2016Boston, Ma, UsManaged team of four and oversaw all aspects of product for a $350M category. Served as the Product Leader for the Global Kids business, leading the team with product and process excellence as the key priorities to running the product game plan. Set the product vision and built the long-term strategic product plan for the category, with the category's fiscal year growth targets as the priority. Drove organizational excellence in the areas of coaching and development through daily interaction, maintaining as a primary focusKey Achievements• Built & drove strategy for second largest category at Converse• Produced double-digit growth within first year -
Jordan Brand - Product Management/CreationNike Jun 2011 - Sep 2014Beaverton, Or, UsOversaw the product creation process for a $400M category. Analyzed product, consumer and competitive trends by researching and actively participating in studies while interacting with the category's target market. Managed integration between the product team and cross-categorical teams. Worked with the appropriate category counterparts to create and communicate the vision for the seasonal line plan. Managed the style and SKU levels to optimize productivity, margin and revenue. Served as the category spokesperson and consumer expert throughout the product creation process Key Achievements• Built Air Jordan 1 franchise strategy in 2011 AJ 1 Franchise Grew from $33M in 2012 to $68M in 2013• Briefed & launched Jordan Future and Jordan Eclipse• Grew the category’s revenue +85% from FY12 – FY14 through collaboration with Triad Team
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Member Board Of DirectorsPortland Community Toolbank 2014 - 2014Cultivated relationships with other Board Members, learned the whole of the business, contributed to minor decision making – no major decisions were made during this period
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Jhung Yuro (Founder), Blac Label Premium And Y-Stone (Headgear Inc.) Vice President Of FootwearHeadgear Inc. Nov 2004 - Jun 2011UsManaged and directed the entire design and product creation process for luxury lifestyle and affordable luxury footwear brands. in sourcing and price negotiating with factories and suppliers in the Far East. Managed P&L. Developed numerous marketing initiatives, distribution strategies and merchandising programs for a wide variety of retail partnersKey Achievements • Grew brand to $1.5M in first 12 months• Formed a distribution partnership between Jhung Yuro and Headgear Inc. (the owners of Blac Label Premium, Blac Label Pink, Antik Denim and Taverniti So Jeans) in May 2008, selling 50% stake in the Jhung Yuro Footwear brand to Headgear -
Global Plm Rbk Music Footwear (Jay-Z/50 Cent/Pharrell)Reebok 2003 - 2004Boston, Ma, UsLed entire product creation process, from strategic business planning for all RBK Music products to line planning and merchandising for the product assortment Key Achievements • Managed Men’s & Women’s G-Unit (50 Cent) Footwear Business. By using my market knowledge and implementing numerous ideas, growing the business to $40 million in year 1• Developed strategic business and line plan, which analysts forecasted would grow the business by 50% in 2005• Worked directly with 50 Cent to conceptualize and develop footwear that was, not only 100% organic to his lifestyle and meshed with his personal tastes, but also commercially viable • Managed $25 million S. Carter Collection under the RBK Music SBU, working directly with Jay-Z (Shawn Carter) from concept to commercialization on the product creation process• Became the SBU spokesperson -
Sports Marketing ManagerReebok 2002 - 2003Boston, Ma, UsIdentified key NBA players for acquisitions and negotiated endorsement deals with their agents. Led execution of all product marketing and advertising initiatives relating to the NBAKey Achievements • Managed Reebok’s relationships with 35 NBA athletes and their representatives and governed all product-marketing initiatives related to NBA players• Led projects in conjunction with Brand Marketing, Advertising and Communications on all executions related to NBA players
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Global Marketing Manager/Sport FashionReebok 2000 - 2002Boston, Ma, UsPrimarily managed brand marketing for Basketball and X-Training Strategic Business Unit (SBU), working alongside product team with briefing, line building, and merchandising. Developed strategic marketing plans for the basketball and cross training product lines, as well. Created and implemented concepts for annual global marketing plans and was a key leader in the organization’s market research in the top twelve US markets
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Manager/Global BasketballReebok 1999 - 2000Boston, Ma, UsOversaw all of the marketing for the $90 million business. Developed communication briefs for television, radio and print advertising and strategic marketing plans for the Reebok basketball product line and also worked alongside the product team with briefing, line building, and merchandising. Conducted market research in numerous US markets
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Associate Manager/Global BasketballReebok 1996 - 1999Boston, Ma, UsDevelopment Coordinator > PromotionSports/Urban Marketing Specialist > PromotionBegan as Sales Intern while enrolled at Clark Atlanta University
Kris Wright Skills
Kris Wright Education Details
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Harvard Business SchoolHigh Potential Leadership Program -
Clark Atlanta UniversityBusiness Administration/Marketing
Frequently Asked Questions about Kris Wright
What company does Kris Wright work for?
Kris Wright works for Nike
What is Kris Wright's role at the current company?
Kris Wright's current role is Vice President, Jordan Footwear, Product & Merchandising at Nike, LiveOne Inc. (NASDAQ) Board Member, SWAC Advisory Board Member, Black Footwear Forum Advisory Committee.
What is Kris Wright's email address?
Kris Wright's email address is kw****@****uro.com
What is Kris Wright's direct phone number?
Kris Wright's direct phone number is +164633*****
What schools did Kris Wright attend?
Kris Wright attended Harvard Business School, Clark Atlanta University.
What skills is Kris Wright known for?
Kris Wright has skills like Advertising, Apparel, Brand Development, Product Management, Marketing Strategy, Brand Management, Product Development, Merchandising, Marketing, Strategy Development, Gtm Strategies, Relationship Management.
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