Krisanne Madaus Email & Phone Number

New York, Ny, Us

New York, New York, United States

• Created marketing and sales enablement content for the global Meta Business Partners program, highlighting business messaging, signals, and Reels solutions.• Developed case studies, co-marketing toolkits, landing pages, newsletters, talking points, training guides, and more to drive partner and client solution adoption.• Simplified complex topics, such as AI and machine learning, into clear, actionable content, helping partners deliver value to businesses effectively.• Collaborated with cross-functional teams to meet strategic objectives and uphold brand consistency.• Provided editorial oversight to maintain consistent messaging across all communication channels.

New York, New York, United States

• Crafted case studies and product messaging for a leading analytics and software company specializing in predictive modeling and decision management.• Wrote blog posts, case studies, and thought leadership content for a global professional services firm offering consulting, assurance, and advisory services.• Transformed advanced topics and detailed research materials into clear and compelling marketing content.

New York, New York, United States

• Contributed to the rebranding and website overhaul for a global IT services provider, creating boilerplate messaging and a consistent blueprint for landing pages.• Developed positioning, messaging, and campaign lines for a global professional services firm, enhancing its brand and communication strategy across key offerings.

New York, New York, United States

• Developed content strategies based on marketing insights to optimize campaign effectiveness.• Implemented SEO best practices on landing pages, driving increased website traffic.• Wrote CRM conversion copy to enhance customer engagement and boost campaign performance.

New York, United States

• Supplied integral copy for key marketing initiatives, like Zip Fest, a shopping event that delivered 130%+ YoY sales growth by providing exclusive savings to a quarter million consumers.• Researched and wrote industry-specific sales collateral that secured talks with major partners.• Wrote over 20 SEO B2C and B2B articles on financial literacy and retail trends.• Established workflow processes and style guidelines for more efficient operations.

New York, New York, United States

• Designed and executed 360 campaigns for various clients and presented to C-level executives.• Quickly grasped campaign goals and formed innovative strategies to achieve them.• Proofread, copy edited, and maintained quality control over all copy elements.Clients: Disney Vacation Club, Pernod Ricard, Tempur-Pedic, The Polo Bar, Facebook, La Aurora

New York, New York, United States

• Developed and implemented a social media strategy, increasing engagement and growing the follower base.• Streamlined the newsletter process by replacing HTML with a user-friendly, customizable template.• Tracked donors and created a stewardship plan to maintain their investment.• Fostered strong relationships with contributors and partner publications, enhancing community engagement.

New York, New York, United States

• Interviewed writers and photographers, pitched ideas, and wrote articles.• Managed all stages of US and UK print and digital issues.• Collaborated with editors to ensure timely delivery of content.

New York, New York, United States

• Fact-checked creative work and conducted research for the Fiction Chair, contributing to the publication of their latest novel.• Prepared dossiers on visiting writers, booked authors, secured venues, and promoted events.

New York, New York

• Conceptualized and executed events, including orientations, film screenings, award ceremonies, and the Media Studies 40th Anniversary.• Coordinated interviews and photo ops, secured venues, and managed catering.• Maintained the blog and posted opportunities for students and faculty.

Milwaukee, Wisconsin, United States

• Supported the Senior Director of Development in fundraising, donor relations, and promoting university programs.• Managed the update of 40+ online-giving sites.• Drafted letters and correspondences for the dean.

Master Of Fine Arts - Mfa, Fiction

Bachelor Of Arts - Ba, English

Activities and Societies: • President, Creative Writing Society • Fiction Editor, Furrow • Development Assistant, cream city review