Kris Askew is a Director and Co-founder at airguide™. They possess expertise in e commerce, digital marketing, retail, user experience, web analytics and 52 more skills. Colleagues describe them as "I worked on an e-commerce site redesign project for Kris and his team in 2013. Kris is a pragmatic manager, and I really enjoyed collaborating with him. He excels at balancing commercial requirements, customer needs, and technical opportunities, and always strives to deliver the best possible customer experience. I also admired his hands-on approach and creativity - we were often sketching and critiquing UI designs together, and he came up with some excellent solutions." and "Kris helped me a lot in my early days at GAME. He has an excellent understanding of the game industry, and that was always reflected in his work at GAME. He is very patient, and has the quality of listening to other people before making his decision. During my time working with Kris, he was responsible for setting up a major marketing campaign, and headed up a multichannel team to deliver an excellent promotion both in store and online."