Krishna Bajaj Email & Phone Number

Pune, Mh, In

Bengaluru, Karnataka, India

India

- Working with Expansion Team (Legal and Compliance) - Working to add 300+ dark stores across India. - Strategise, implement, and maintain high impact program initiatives that forward the organizational goals.- Manage internal and external stakeholders.- Coordinate with the legal team and third party vendors on due diligence of new stores.- Track the progress of due diligence finding of existing stores.- Make sure that all stores have relevant certificates (FSSAI, Shop… Show more - Working with Expansion Team (Legal and Compliance) - Working to add 300+ dark stores across India. - Strategise, implement, and maintain high impact program initiatives that forward the organizational goals.- Manage internal and external stakeholders.- Coordinate with the legal team and third party vendors on due diligence of new stores.- Track the progress of due diligence finding of existing stores.- Make sure that all stores have relevant certificates (FSSAI, Shop Act License, Fire NOC, etc.) and track their status.- Agreement finalization and amendment to the existing agreements of all dark stores. - Program manage multiple projects & programs, ensuring program goals are met.- Ensure cross-functional operational velocity, without compromise on quality.- Call out risks early and problem-solve to reduce & remove the same.- Produce program reports for management and stakeholders- Develop program assessment protocols for evaluation and improvement Show less

Aurangabad, Maharashtra, India

- Formulate, direct, and coordinate marketing campaigns to promote products, generate leads and to ensure the revenue generated through the zone assigned• Responsible to set up the processes for monitoring the marketing campaigns of the city and associates on a day to day basis and provide them with direction and guidance• Plan the regional BTL activation along with the team and ensure implementation across their zone• Ensure on boarding of educational institutions and handle the… Show more - Formulate, direct, and coordinate marketing campaigns to promote products, generate leads and to ensure the revenue generated through the zone assigned• Responsible to set up the processes for monitoring the marketing campaigns of the city and associates on a day to day basis and provide them with direction and guidance• Plan the regional BTL activation along with the team and ensure implementation across their zone• Ensure on boarding of educational institutions and handle the entire operational activity as per the project requirement• To work hand-in-hand with our various internal operations, sales, finance and back-endsupport teams• Evaluate the financial aspects of marketing activities, expenditures or return-on-investment and profit-loss projections• Identify, develop, and evaluate marketing strategies, based on BYJU’S objectives and market characteristics• Generate and compile reports of the team w.r.t. lead generation, sales conversions and revenue generated through it, with the higher management on a weekly basis• Build strong consumer relationships, collect product and brand feedback and proactively address all consumer needs. Show less

Pune, Maharashtra, India

- Part of a launch team of Uber connect & Bikeshare for Mumbai & Goa- Working for new supply, Managing SOPs, Coordinating with Manager on the updates on Driver Growth,- Structuring the incentives and bonuses given to driver-partners by setting parameters.- Setting up camps for costs (Uber partners) & Driver-partners to carry out major supplies for Auto, Kaali peeli & Moto(Connect & Bikeshare).- Setting up targets to match up the demand in the market by providing an equivalent… Show more - Part of a launch team of Uber connect & Bikeshare for Mumbai & Goa- Working for new supply, Managing SOPs, Coordinating with Manager on the updates on Driver Growth,- Structuring the incentives and bonuses given to driver-partners by setting parameters.- Setting up camps for costs (Uber partners) & Driver-partners to carry out major supplies for Auto, Kaali peeli & Moto(Connect & Bikeshare).- Setting up targets to match up the demand in the market by providing an equivalent supply of Uber products- Identify unique local marketing opportunities for all product lines across West India - Auto, Moto, Intercity, Hire, etc.- Structuring the support i.e. backend support team and maintaining track records for the same as well as resolving each and every query of a driver-partner through the dost partner for Auto, Moto(Connect & Bikeshare), Intercity & Hire- Manage implementation of BTL marketing activations, ensuring a high degree of excellence from start to finish.- Dealing with local agencies for - price negotiations & creative designing in order to manage the development and execution of localized work- Manage local marketing efforts for Uber across West India - Maharashtra, Gujarat & MP- Closely work with the regional leads as well as city experts to carry our local marketing efforts to life in-market. Show less

Pune Area, India

-Restaurant Branding:Created a launch plan for East and West markets [Pune, Indore, Bhopal, Nashik, Nagpur, Aurangabad & Kolkata] and execution of on-ground initiatives - Led the project 'Greenbatti', a project that was initially tested in Pune and was then implemented on a national level. Negotiation, sourcing, and distribution of marketing collateral for East and West markets. Planned, sourced and automated packaging supplies for restaurants across East and West markets.- Restaurant… Show more -Restaurant Branding:Created a launch plan for East and West markets [Pune, Indore, Bhopal, Nashik, Nagpur, Aurangabad & Kolkata] and execution of on-ground initiatives - Led the project 'Greenbatti', a project that was initially tested in Pune and was then implemented on a national level. Negotiation, sourcing, and distribution of marketing collateral for East and West markets. Planned, sourced and automated packaging supplies for restaurants across East and West markets.- Restaurant Badging Process:Responsible for ensuring correct display of offers on the app in co-ordination with cross functional teams to ensure seamless implementation of the badging process & end to end handling of audit and clean-up projects for 7 cities and check for discrepancies.- ATL, BTL & Social Media Activities:Responsible for marketing through all BTL & ATL activities i.e. newspaper inserts, flyer distribution and mall branding, hoardings, pole kiosks, radio and print ads. Responsible for coordinating with social media influencers for promotion of campaigns. Worked with brands like Punekar, LBB & Whatshot to organize campaigns.- Event Partnerships:Responsible for event tie ups with corporates and colleges like Farmer's market, Wassup Flea!, Florix and IIM Indore Negotiating and converting proposals by creating a valuable associations & execution of logistics management.- Campaign Launch:Led and launched BVM Campaign for Pune city [Branded value meals]. Responsible for coordination across teams, audit of BVM structure and ensuring zero discrepancies in the process. Show less

Pune Area, India

Pune

Master Of Business Administration - Mba, Marketing, 8.5 Cgpa

Bachelor Of Computer Applications, Computer Programming, Specific Applications, 60 Percent

Hsc, Commerce, 70 Percent

Cbse, Cbse, 7.8 Cgpa (75 Percent)

Activities and Societies: played cricket at national level.