Krishna Kumar Email & Phone Number

Melbourne, VIC, AU

Sydney, New South Wales, Australia

Managing the Home Care Portfolio for Clorox Australia and New Zealand. Leading and driving all initiatives on Chux Cloths, Sponges and Scourers. As Neighborhood leader, Chux/Home Care, I hold cross-functional responsibilities across Australia and New Zealand. In addition to Chux, the market leader in the CSS (cleaning utensils) category, Home Care brands.

Sydney, New South Wales, Australia

Collabor8 Consulting International is a global innovation and marketing consultancy that challenges its prospects, clients and stakeholders alike to break conventions and own a clear core competency and unique positioning. We help several global FMCG/CPG brands to achieve a clear differentiation by engaging the brand through proprietary brand and.

Dubai, United Arab Emirates

• Co-founded and led the inception of a brand consultancy company in the disruptive innovation space, which helps brands from foundation work of setting key strategic priorities and finally dovetail to effectively.
• Developing business and brand foundation (where to play, how to win and what to configure)
• Creating brand equity and architecture (look, feel, tone, style, packaging, framework and guidelines)
• Setting digital strategy and delivering digital assets for release (Content strategy, social media, digital assets including scripting, developing and delivering ready-to-release digital films)Led the business and.

Dubai, United Arab Emirates

Leading Innovation and new product development work-streams across categories - Water, Juices and Hygiene.Explore and identify new category adjacency and white space. Lead the development of a sustainable Innovation pipeline.Strategic lead of cross functional project teams and in charge of developing comprehensive launch plans and integrating new products.

Dubai

Global Brand Equity Lead for Global Category Development Unit (CDU), GLAD Food ProtectionThe Global Glad CDU team develops the key strategic choices, for local market implementationMember of the Global Glad CDU Leadership TeamLeading the Global Brand Equity development across geographies, for over 20 countries- USA, Canada, North LATAM, UAE, Kuwait, Qatar.

Dubai, UAE

Launched and geographically expanded several key initiatives in MENA, which mainly includes Clorox Thick Bleach, Clorox Disinfectant Fragrance Cleaner and GLAD wraps and bags, including foil and oxo-degradable grabage bags. Also played a key role in implementing the packaging architecture - Wraps & Bags, Home Care and Laundry as well as new category.

Dubai, UAE

Managed and led several global and regional accounts for the MENA region. These included Clorox, Volkswagen, Savola (Afia), Koohiji Group (Motorola), Bank Al Bilad, Badr Al Islami and Mashreq bank.Frequent columnist in marketing and advertising magazines, such as Gulf Marketing Review. Was also a Keynote speaker in the International FMCG conference, held.

Muscat, Oman

Handled all communication activities of General Motors – Chevrolet (Aveo, Optra, Epica, Lumina, Caprice, Trailblazer, Tahoe, Suburban), Cadillac (CTS, SRX, XLR, Escalade) and Hummer (H2) across the Sultanate of Oman.

Bangalore, India

Managed the Britannia account, India's number 1 food brand. Part of the team that lauched some key campaigns and initiatives - Tiger, Good Day, Milk Bikis, Pure Magic cookies, Nutrichoice and Britannia corporate.

Bangalore, India

Handled Herbertsons brands: Bagpiper Whisky, Bagpiper Rum, Romanov Vodka, Honey Bee Brandy, Royal Treasure White Rum, Joie De Franc (JDF), Derby Special and Romanov Shotz.

Msc Project Management, Innovation

As adjunct faculty, lectured post graduate project management students on Innovation

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, First Class

Post Graduate Diploma In Marketing Management, Business, Management, Marketing, And Related Support Services, First Class

Bachelor Of Science (Bsc), Visual Communication, First Class