-Drive all marketing and communication initiatives for ICB Construction Group, encompassing comprehensive market research, competitive analysis, and strategic planning.-Partner closely with executive leadership to establish and execute dynamic marketing priorities, ensuring seamless alignment with overarching company objectives.-Innovate and deploy brand image enhancement and awareness campaigns to distinguish ICB Construction Group within the market landscape, leveraging sophisticated marketing communications and public relations tactics.-Champion the development of persuasive communication materials aimed at showcasing and promoting the organization's unrivaled capabilities and services.-Contribute significantly to interview strategy refinement and proposal crafting, collaborating seamlessly with top-tier management and project stakeholders to secure impactful positioning in project proposals.-Maintain meticulous oversight of the CRM system, upholding the highest standards of integrity across all departmental materials and communications.

-Developed and implemented marketing and business plans that integrated customer perspectives, driving profit and increasing market share.-Collaborated with marketing teams to identify innovation opportunities and support category share growth.-Influenced sales partners by removing barriers, creating tailored turnkey solutions, and delivering superior customer service.-Partnered with cross-functional teams to ensure successful execution of marketing strategies.-Analyzed market trends, economic indicators, and competition to maintain sales volume, product mix, and pricing strategies.

-Achieved district ticket sales plan and delivered unsaleables plan by leading the market and gaining market share consistently.-Built and maintained strategic partnerships with customers, ensuring superior service and execution.-Managed territory efficiency targets through recruitment, development, and retention of frontline representatives.-Coordinated placement of new equipment and displays, ensuring flawless execution of logistics.

-Developed and maintained positive relationships with customers, driving sales objectives and goals.-Conducted district meetings to align sales strategies and objectives.-Coached sales representatives to successfully sell against baseline and promotional opportunities.-Utilized statistical data to develop sales strategies and accurate forecasts.Prepared and delivered sales presentations to customers.

-Generated revenue and exceeded sales targets.-Qualified leads and developed new sales opportunities through cold-calling and lead generation campaigns.-Utilized business intelligence to support sales calls and product presentations.-Gathered and analyzed market trends and insights to drive new business.

-Provided custom, targeted, and integrated campaigns to local businesses, driving growth and reaching target audiences.-Utilized market trends and insights to guide clients and generate results.-Developed new revenue streams through effective prospecting.

-Researched and developed marketing opportunities and plans to accomplish business development objectives.-Maintained sales volume, product mix, and pricing strategies based on market demands and competition.-Managed staff and contributed to team efforts to achieve business goals.-Developed brand awareness and generated inbound traffic through social media marketing.

- Utilized analytical and fact­-based selling skills to grow volume, revenue, and profitability goals of new and existing account base, while focusing on building customer relations- Activated local and national marketplace initiatives and promotions through merchandising products and building creative displays

-Supported internal sponsorship and events strategies while managing many different projects at one time-Provided pre and post support for events including NASCAR, Live Nation, and London 2012-Worked with all levels of management in planning and organizing sponsorships and events

-Instrumental in the creating of strategic inventory system in order to evaluate efficiency and logistical management-Managed branding strategies to perpetuate a 77 year brand known for quality and service-Communicated with other businesses in order to create and maintain long lasting relationships

-Exposed to the day-to-day events of a dynamic, fast-paced industry; business exposure includes customer service, store operations, associate development, human resources, visual merchandising and security-Ability to prioritize projects and multiple tasks to achieve productivity and business goals-Worked closely with management, customers and associates to maximize business potential

-Provided excellent customer service to 50+ customers per day in a fast-pace, time-intense environment-Creatively developed analytical problem-solving skills through multi tasking and team work

-Interacted with clients on a daily basis and upheld confidentiality of the workplace-Utilized computer skills to provide financial information to clients-Organized various pamphlets for existing and future customers