Helping e-commerce D2C brands scaleKey Responsibilities:- Develop comprehensive digital marketing strategies for D2C e-commerce clients- Lead and mentor a team of digital marketing specialists- Oversee execution of multi-channel campaigns across paid search, social media, email, and other digital platforms- Analyze campaign performance and optimize for improved ROI- Stay current with e-commerce and digital marketing trends, adapting strategies accordingly- Collaborate with clients to understand their goals and deliver measurable results- Manage client relationships and communicate campaign progress effectively

Hoopoe Decor provides design-led home décor products, including designer wall stickers, designer wall clocks, framed wall posters & framed canvas art.Roles & Responsibility:• • Responsible for overall company strategy & execution including product development, supply chain management, and operations at the organization. • Managed more than 5000 SKUs on online Marketplaces e.g., Amazon, Flipkart, Snapdeal, and Pepperfry.• Engaged in product sourcing, procurement & vendor management, product quality control, SKU creations, and management.• Keyword research and performing product listing per the Marketplaces’ SEO guidelines. • Running and managing paid campaigns to drive traffic and maximize the ROI on Marketplaces.• Planning FBA shipments, its creations, and end-to-end product management, inventory, and accounting reconciliations.• Planning Cloudtail shipments, its creations, end-to-end management, inventory, and accounting reconciliations.• Product/ Segment wise competition analysis to achieve better competitive pricing and increase ROI.• Developing products for Export business by listing and selling them through Etsy.• Understanding and fulfilling all export business documents as per the Indian Government.• Managing product portfolio to IndiaMart for generating leads to boost offline sales.• Managing and optimizing ads on Amazon to maximize the ROI.• Liaisoning with logistics partners for timely pickup and delivery of our products. • Conceptualizing new products along with devising a plan to procure/ manufacture and responsible for driving sales.

Tech Start-up founded to provide technology solutions for B2B segment to make seller’s journey quick and easy to conclude a sell and help them achieve exponential growth with increased efficiency at affordable cost. Focused to provide solutions to $30 billion+ indian retail ecommerce market, 0.3 million+ online sellers, 80 million+ live products, 100+ ecommerce companies and 1000+ logistics providers. The products TGs are Marketplaces, B2B Portals, Brand Websites and Brick & Mortar Shops.The core feature of the products was.• Order & Inventory Management• Procurement & Vendor Management• Supply Chain Management & Logistics• Material Management• Accounting• Marketing Automation

Responsible for Conceptualizing, Planning, Implementation and Execution of eCommerce, mCommerce & Digital Initiative with a focus on Maximizing ROI

Introduced the concept of eMarketing and Digital eCommerce for the entire Ramee Group of Hotels. Setup the department, team and the ecosystems and achieved exponential growth in terms of traffic and sales.

sales

Sr. Executive - Marketing