Responsible for overseeing business relationships related to sponsorships, Brand partnerships and collaboration alliances for the Garrett Brands portfolio.

Works alongside senior management formulating strategy and ensuring cross-functional implementation of long-term strategic initiatives.

CHIME Strategies – Communications Helping to Integrate Marketing and Employment Strategies – helps organizations align their marketing, employee engagement practices, and brand strategies. We apply corporate and employment branding expertise to build internal and external communications that support organizational objectives and people performance.

Managed the Creative Services function at Shaker, including the departments of Marketing, Copywriting, Graphic Design, Interactive, and Production/Proofreading . Oversaw the agency's marketing strategy, secured the best training and development of our creative professionals, and ensured the most efficient and effective processes for delivering compelling employment branding/marketing strategies for our clients. Interfaced with client contacts in human resources as well as marketing and corporate communications to ensure the communication strategies we developed for the employment space were well aligned with each client's business/organizational objectives. Oversaw employment brand development, employee communications and innovative creative strategies for clients across industries – in the pharmaceutical, healthcare, transportation, retail, commercial real estate, technology, and financial sectors.

Developed and executed brand and marketing strategy to enhance sales process, increase new client acquisition, and grow existing accounts to increase agency revenues. Created marketing group – hired, trained and managed team of five marketing professionals. Identified market demand for, and established processes for sales and delivery of new consulting services line of business. Refined and managed RFP processes to markedly increase agency’s win rate and subsequent revenues.

Developed marketing plan, identified target markets and built relationships with new clients and potential partners to position firm for strategic growth. Restructured corporate brand identity, recreating all corporate communications materials on basis of newly articulated brand platform. Designed and conducted company-wide Client Satisfaction Assessment to measure performance, identify opportunities for improvement and assess competition. Applied findings to devise internal strategic development initiatives, including Succession Planning, Employee Training and Communications.

Wrote and recorded original music; Provided vocals for studio/demo recordings; Performed with live bands: Blues, R&B, Soul, Cajun/Zydeco, Original Folk/Rock; Provided music consultation and solo vocals for wedding ceremonies/receptions

Established this start-up company's primary revenue stream by pre-selling and securing 10 commerce agreements with major Internet companies for a service still in concept. Assessed strategic relationships from marketing, promotional, technical and financial positions; wrote and presented proposals to secure partnerships. Recruited, hired and trained 10 employees.

Created and implemented marketing strategy for each artist's image/brand for each record release. Communicated marketing strategy to contracted video production companies, graphic designers, photographers, and stylists to ensure consist and effective representation of artist brand. Managed creative process to ensure a seamless, integrated collection of materials to support artist/record marketing strategies.

Assisted in production of live events and televised programs: script writing, event promotions, talent coordination; conducted market research, targeting prospective corporate sponsors; assisted with writing sales proposals to corporate sponsors and advertising executives.