True confession, I am a doctor’s daughter and the mother of a physician so it’s no surprise that my business life and career path is all about doctors and health care delivery systems. While our team has expertise in all aspects of physician engagement, my passion and deep consulting knowledge is in measurable referral growth, training, and all aspects of physician relationship strategy.Here’s a sample of a few current consulting projects:• Physician Relations/Liaison Programs We’re working with three large health systems to redefine their approach to working with referring physicians. One is very interested in leakage/keepage, another needed to centralize their resources and get measurable results. The third organization is a strong, prestigious organization, yet they were losing desired referrals because they lacked a regional presence. In each case, it starts with the organization’s strategic objectives and data. We work with the talent using objective and subjective tools and we build infrastructure and measurable results. We can provide a complete process or just the components you need. Every organization and medical staff is different and so are your physician relations needs- and your talent.Is it time to freshen up or overhaul or build your model and methods? If so, I would love to hear more and offer ideas!• Sales TrainingThe experts all say it, to earn referrals, the physician relations staff needs to have effective relationship selling skills. As a certified sales instructor, I provide customized relationship sales training for new and experienced field staff. What’s the best approach to invest in your talent? If sales training is of interest, let’s talk about your current needs.Working with the talented team at Barlow/McCarthy, our consulting work includes work with academic facilities, large and small healthcare providers across the country. I’d love to learn more about your program and your needs. Please send an email to kbarlow@barlowmccarthy.com and let’s start a conversation.