Krista Castro Email & Phone Number

Houston, Tx, Us

Houston, Tx, Us

Denver, Colorado, Us

• Plan & produce weddings, corporate & social events in luxury destinations across Colorado, Texas, and Montana• Manage vendor relations & coordinate all logistics during event production• Implemented a new organizational project management system and trained employees on best practices• Managed sales and inquiries for all Something Blue business• Launched new planning service package & signed 40+ new clients• Consult with clients on catering, venue, budget, and vendor options to plan unique and customized weddings to their preferences and specifications• Built network of new venues and vendors for Something Blue clientele• Managed social media platforms (Instagram, Facebook, LinkedIn, Pinterest) for planning content and engagement• Created templates, brochures, workbooks for client planning purposes

Assistant to the General Manager, Greg Durrer• Supported the General Manager and executive team through all aspects of opening new resort including meetings, calendaring, owner relations, employee appreciation & special events• Utilized property reporting tools to analyze occupancy forecasts & manage arrival experience for VIP guests

Dallas, Texas, Us

• Lead all aspects of seasonal trade show exhibition strategy, budget, coordination, and production to support the department and company sales goals• Improved relationships with exhibit companies by renegotiating contracts to reduce costs and increase efficiencies • Launched and implemented all aspects of the Wholesale marketing strategy including email marketing, asset creation, and distribution• Develop in-store visual merchandising to support education, brand experience, and sell-through for Wholesale retail partners • Support the management of the Wholesale order platform including item data entry, inventory analysis, asset management, sales data, and technical support• Create promotions for the Wholesale business to drive sales in specific categories according to monthly sales goals• Strengthen Wholesale retail partner relationships by planning trunk shows and special events

New York, Ny, Us

• Increase brand awareness and loyalty for various liquor brands at promotions and events• Deliver exceptional customer service and adhere to all federal and state guidelines while sampling at on- and off-premise venues• Manage all pre-event logistics and create business relationships at local venues• Provide post-event analysis and reporting on event outcomes and sales information

London, Gb

• Supported partners in Advisory, Risk Management, and Business Development in all aspects of their daily business routine • Coordinated virtual and in-person global meetings and events, including client roundtables and professional group networking conferences• Responsible for managing complex domestic and international travel arrangements, timesheets and expenses• Served as a project manager for various client engagements and developed relationships with key external clients to gain access for scheduling prospective meetings• Utilized the firm’s CRM tool to identify, add, and edit business opportunities

Denver, Colorado, Us

• Initiated strategic new project briefs for AT&T stores with the internal creative team and engaged the team on project objectives and client goals and expectations• Provided status updates of all projects including timing and budget to AT&T clients to ensure timely launch of seasonal store resets• Facilitated constructive feedback and clear communication on campaign direction, changes, and approvals on internal cross-functional teams and AT&T marketing clients

• Oversaw social media accounts for the Cowtown Marathon & CALF Program• Assist in the management of the online store by designing new products, updating inventory, fielding customer service inquiries, and shipping orders• Worked with 100+ vendors for the race weekend Health & Fitness Expo• Organize interviews & news packages for local & national media about the Cowtown Marathon Elite program

Irving, Texas, Us

• Supported the Pizza Hut advertising and value communications teams with national campaigns and implementation• Researched and compiled competitive findings regarding consumer packaging, promotions, coupons, and photo styling• Oversaw & coordinated the Pizza Hut World Hunger Relief campaign• Participated in weekly marketing challenges with the intern team