In addition to developing strategies to support the firm’s brand and growth, she is responsible for the firm’s efforts regarding communication and education for financial advisors, consulting clients, professional partners and end-clients. Jorgenson is a member of the firm’s marketing and business development team.Prior to joining the firm in 2008, Jorgenson spent 4 years as Director of Marketing for Bella Graphics & Display. Previous to that, she was the Operations & Training Manager… Show more In addition to developing strategies to support the firm’s brand and growth, she is responsible for the firm’s efforts regarding communication and education for financial advisors, consulting clients, professional partners and end-clients. Jorgenson is a member of the firm’s marketing and business development team.Prior to joining the firm in 2008, Jorgenson spent 4 years as Director of Marketing for Bella Graphics & Display. Previous to that, she was the Operations & Training Manager for Northwest Distributing Company. And prior to that, she was the Director of Marketing and Promotions for 8 years at American Cowboy magazine. While at American Cowboy magazine, Jorgenson received Best of Show and Gold for Public Relations at the All-Industry Marketing Awards, 1998 as well as received Gold for Public Relations at the All-Industry Marketing Awards, 2000. Krista earned a B.A. in English from Montana State University–Bozeman. Show less

• Led development and execution of marketing strategies and new business initiatives • Pioneered a marketing department infrastructure • Guided strategic planning, development, and leadership of all print, image building, collateral sales support materials, direct mail, special events, and electronic marketing• Was responsible for accounts receivable and monthly billings• Managed and coordinated GSA contract• Created company sales contact database• Responsible for… Show more • Led development and execution of marketing strategies and new business initiatives • Pioneered a marketing department infrastructure • Guided strategic planning, development, and leadership of all print, image building, collateral sales support materials, direct mail, special events, and electronic marketing• Was responsible for accounts receivable and monthly billings• Managed and coordinated GSA contract• Created company sales contact database• Responsible for P&L, Accounts Receivable, Monthly Billings Show less

• Oversee operations of 6 restaurant locations.• Performed store inspections for 6 restaurants.• Created monthly sales reports which analyzed daily store sales.• Analyzed sales & product mix monthly in all 6 stores.• Analyzed financial statements.• Analyzed food costs for 3 franchises.• Performed daily books in all 6 stores.• Oversee recruitment and training of all personnel.• Assure maximum sales and profits of each location.• Proficient in… Show more • Oversee operations of 6 restaurant locations.• Performed store inspections for 6 restaurants.• Created monthly sales reports which analyzed daily store sales.• Analyzed sales & product mix monthly in all 6 stores.• Analyzed financial statements.• Analyzed food costs for 3 franchises.• Performed daily books in all 6 stores.• Oversee recruitment and training of all personnel.• Assure maximum sales and profits of each location.• Proficient in payroll.• Created company policies and procedures manual Show less

• Began as Administrative Assistant and was promoted to Marketing Assistant, then to Marketing Manager; then to Director of Marketing and Promotions• Expertise in circulation sales, advertising sales and Internet development and sales.• Managed overall market plan development, marketing communications, and B2B sales strategies.• Developed and prequalified new business to communicate company value.• Developed successful E-marketing campaigns for advertising marketing and… Show more • Began as Administrative Assistant and was promoted to Marketing Assistant, then to Marketing Manager; then to Director of Marketing and Promotions• Expertise in circulation sales, advertising sales and Internet development and sales.• Managed overall market plan development, marketing communications, and B2B sales strategies.• Developed and prequalified new business to communicate company value.• Developed successful E-marketing campaigns for advertising marketing and circulation marketing resulting in qualified leads and sales.• Developed strategic marketing partnerships with high-profile brands including Disney/Touchstone Pictures, TNT (Turner Network Television), Sony Nashville, CMT (Country Music Television) and Silver Dollar City.• Coordinated, managed & attended consumer & trade shows/events.• Conceptualized, developed and implemented external advertising and marketing programs• Envisioned and designed sell sheets instrumental in closing advertising sales contracts.• Created Power Point presentations used for circulation distribution managers and advertising account executives.• Developed database and collateral materials to manage and maintain new and existing retail dealer accounts.• Responsible for providing reports for annual ABC Audit verification. Show less