● Create and execute data driven customer (B2C) marketing strategies resulting in revenue growth by ~48%.● Build and cultivate (B2B) relationships through knowledge sharing, network connections, product/service feedback.● Establish, track and monitor Key Performance Indicators (KPIs) including revenue, net growth, member retention, acquisition and conversion rates.● Set sales targets and develop marketing plans to achieve enrolled membership, business partnership, and marketing… Show more ● Create and execute data driven customer (B2C) marketing strategies resulting in revenue growth by ~48%.● Build and cultivate (B2B) relationships through knowledge sharing, network connections, product/service feedback.● Establish, track and monitor Key Performance Indicators (KPIs) including revenue, net growth, member retention, acquisition and conversion rates.● Set sales targets and develop marketing plans to achieve enrolled membership, business partnership, and marketing campaign goals.● Manage social media and create content for blogs and email campaigns that resulted in 50% increase in social media engagement 20% increase in open rates for email/SMS campaigns.● Represent Fit20 at local events to build brand awareness and generate leads. Show less

● Promoted from Sales Associate to General Manager in less than three months.● Manage a cross functional team of 17 employees in marketing, sales, client success and operations.● Implement a successful training program to upskill employees resulting in effective communication and client management skills, efficient use of technology, and improved teamwork.● Implement employee target sales program with weekly goals for client/lead calls to motivate and incentivize staff which… Show more ● Promoted from Sales Associate to General Manager in less than three months.● Manage a cross functional team of 17 employees in marketing, sales, client success and operations.● Implement a successful training program to upskill employees resulting in effective communication and client management skills, efficient use of technology, and improved teamwork.● Implement employee target sales program with weekly goals for client/lead calls to motivate and incentivize staff which generated a 200% increase in booked intro training sessions.● Develop brand awareness advertising campaigns and sales promotions resulting in 200% sales increase per quarter.● Generate 50-100 leads per month through grassroots marketing, advertisements, referrals, business (B2B) partnerships, outbound and inbound calls that resulted in 50% conversion to new member acquisitions. Show less

● Execute effective strategies for students to develop and show mastery per standard.● Create and implement school wide curriculum mapping to vertically align students’ developmental needs.● Collaborate with teachers to design interactive lessons for 64 students and increase student success.

● Follow optimal curriculum and plan daily lessons covering required topics to meet the needs of students with varying developmental levels.● Administer successful proactive classroom management plan, based on the Franklin Covey Leader in Me model.● Work with appropriate staff members to coordinate and implement Individualized Education Plans (IEP).While serving as an educator at Wards Creek Elementary school, within St. Johns County School District, Krista was honored to… Show more ● Follow optimal curriculum and plan daily lessons covering required topics to meet the needs of students with varying developmental levels.● Administer successful proactive classroom management plan, based on the Franklin Covey Leader in Me model.● Work with appropriate staff members to coordinate and implement Individualized Education Plans (IEP).While serving as an educator at Wards Creek Elementary school, within St. Johns County School District, Krista was honored to receive the prestigious Rookie Teacher of the Year award during the 2015-2016 school year. Show less