Strategic Intelligence Consultant- Competitive Intelligence Team
Greater Grand Rapids, Michigan Area
Contracted through ICON ConsultantsServed as CI and strategy consultant to monitor, research, analyze, and report strategies of Amway (main client) competitors in the direct-selling industry. Synthesized intelligence data from internal and external sources to connect the dots and deliver strategic insights primarily to global executives and C-suite. Charged with helping determine sustainable key growth drivers, predict competitor actions, and uncover innovative ways to secure industry… Show more Contracted through ICON ConsultantsServed as CI and strategy consultant to monitor, research, analyze, and report strategies of Amway (main client) competitors in the direct-selling industry. Synthesized intelligence data from internal and external sources to connect the dots and deliver strategic insights primarily to global executives and C-suite. Charged with helping determine sustainable key growth drivers, predict competitor actions, and uncover innovative ways to secure industry leadership. ► Facilitated global, enterprise-wide intelligence collaboration by creating the business plan, designing, developing and launching a Microsoft SharePoint Online internal intelligence website, to facilitate more informed decision-making and de-silo key strategic insights. Built relationships between CI, functional areas (e.g., legal, R&D, regulatory affairs, market intelligence), and global affiliates to optimize sharing of intelligence across departmental and geographic borders, with the intent of transforming enterprise-wide intelligence functions. Site exceeded user expectations by over 500% and was used by 20% of employees, primary management.► Program manager of outside vendor for primary research; cultivate and oversee strategic partnership while presenting updates to key stakeholders in enterprise.► Produced annual Global Market Share Reports by collaborating with country representatives to collect data, conduct research, financial analysis and report text. ► Program manager of 50 annual competitor profiles: design, conduct research and produce final reports.► Supported content development for CI Newsletter with average read rate of 75%.► Utilized syndicated data sources to capture global news to conduct research in monitoring competitors, generating newsletter topics, and gauging market share. Show less