With over 25 years of experience founding and leading startups, Krista has dedicated her career to developing innovative software and hardware solutions that deliver market value and delight users. Krista has founded businesses that were acquired in the education and consumer-media sectors. After an acquisition by Disney, she served as the VP of User Generated Content for Disney Online, gaining valuable executive leadership experience. Krista’s operating experience includes the growth and leadership of product and technology teams and SaaS businesses.Krista is passionate about helping entrepreneurs achieve scalable growth, through genuine customer discovery, technological leverage, product optimization, talent acquisition, and relationship building. As an advisor, she loves helping managers in their journey by sharing her own experience creating environments where top talent can flourish and a team’s collective creativity is harnessed to generate winning products. Krista's experience across many domains and her passion for entrepreneurship fuels her drive to help startups succeed. When not in a board meeting, you might find Krista listening to new music at eTown, hiking in the mountains, learning to sail, or playing guitar badly.