Kristan Gillespie Email & Phone Number

Indigo Moon Marketing is a marketing communications firm with a focus on online/digital marketing. We work with businesses and agencies seeking help with brand strategy and messaging. We help them uncover the best way to present their brand and right content components to compliment their overall marketing program.We bring to the table an extensive corporate background in marketing planning and implementation for top global brands. Whether you need an extra set of hands on key projects, an online extension to your thriving marketing program or a fresh set of eyes to look at your strategy or content, Indigo Moon Marketing offers innovative yet practical solutions to your business needs.

Spearhead all interactive and multimedia marketing initiatives, including brand website, microsites, online advertising, email marketing, DVD production and television broadcast. Manage strategic development of these programs as well as budgets and timelines for initiatives. Work alongside other marketing directors to design and develop entire Cliffs Marketing Plan. Manage agencies charged with these initiatives. Report progress and future strategic plans and recommendations to senior management.

Directed strategic development, budgeting, planning and execution of Michelin brand multimedia communications, including brand website, email marketing, search engine marketing, microsites, online advertising, radio advertising and planning, and television media plan and commercial production. Responsible for multi-million dollar budget. Coordinated and executed brand point-of-sale promotions with dealers/customers, including print production, measurement and reporting.

Led content development and management of employee intranet across US, Canada and Mexico, including managing projects to improve the site’s functionality, usability and overall efficiency. Coached 70-person team of content managers, consisting of employees in the U.S., Canada and Mexico, who post content to the intranet.

Bachelor Of Arts, English, German

Activities and Societies: Phi Beta Kappa Honorary Society, Phi Sigma Iota Foreign Language Honorary Society, National Collegiate Chapter.

English