Krista Thresh Email & Phone Number

Syracuse, Ny, Us

East Syracuse, New York, United States

Manages distribution of all digital content via website, video platforms, mobile applications, and other digital real estateManages development and regular maintenance of website properties and optimizes SEO across core search sitesExecutes digital content strategy for inbound and outbound marketingExecutes new product launch campaigns via digital distributionMaintains project management in Basecamp for marketing/sales/corporate campaignsLeads social media strategy and manages executionActs as point of contact for third-party agency partners

East Syracuse, New York

Draft copy for website and landing pagesResearch and draft blog content and eBooks for website publicationManage website content through HubSpotCopy edit all marketing materials before print and publicationLead website redesign projects with agency and marketing teamsStrategize increased social media presenceCreate and publish social media contentCollaborate with agency team for website updates and production of new contentLead implementation of digital advertising through Google AdWordsStage and edit product photographyDraft scripts and assist with filming and editing for internal and external videosCollaborate with sales team to create customer-specific marketing materials

Liverpool, New York

Develop & schedule innovative & on-brand paid campaigns for social media channelsWrite copy & edit images for social posts on Facebook, Google+, Twitter, Pinterest and HouzzManage social media budget for paid campaignsDevelop & manage reputation management strategyManage social reporting and analytics through social platforms & Google AnalyticsWork with agency to manage online business listing profilesAssist digital marketing director in implementation of products on Google ShoppingPlan & implement social strategy across all channelsLead customer care team to create raving fans through social media consumersOrganize & host Twitter partiesSupport 100+ showrooms through social marketing efforts

Audit business social media accounts, including DJ, seniors club, and moreDevelop social media strategy that aligns with brand voiceWrite content for social media profilesAnalyze data before & after strategy implementation

Wrote press releases for national distributionLead conversations with technology publications for press opportunitiesCreated B2B social media strategy Managed Facebook and Twitter profilesCreated content for all social media profilesWorked remotely with marketing and sales team

Destiny Usa, Syracuse, Ny

Developed strategy for overall social media presenceCreated content for all social media platformsCoordinated with retailers, community and director of events for media opportunitiesWrote and distributed press releases to local and international media audienceImplemented and executed online reputation management planManaged agency relationships to drive communication strategyEnsured brand positioning was consistent with brand image, goals and objectivesDesigned monthly press guide and assets for social mediaCoordinated with creative team and analyist to create and deploy email campaigns

Syracuse, New York

Wrote stories for air and web from press releases and interviewsEdited video for air and webRewrote stories and cut new video for morning showDecided and planned which stories went on air and whenHeld responsibility for accuracy of facts on air and onlineCommunicated with fellow producers, graphic artists and directors in Syracuse and AlbanyWorked closely with reporters and photographers to get stories on airHelped train new employees and interns

Syracuse, Ny

Worked with tight deadlinesWrote stories for air and web from press releases and interviewsEdited video for air and webRewrote stories and cut new video for morning showDecided and planned which stories went on air and whenHeld responsibility for accuracy of facts on air and onlineCommunicated with fellow producers, graphic artists and directors in Syracuse and AlbanyWorked closely with reporters and photographers to get stories on air

Brockport, New York

Used InDesign to layout news pagesUsed Photoshop to edit photos for print and online publishingEdited all articles before being in printMade executive decisions about all aspects of the newspaperManaged a newsroom of 14 staff membersWorked and met with business manager weekly to keep finances in orderWrote a weekly columnShot video for the Video Editor as neededConducted weekly staff editorial meetingsActed as liaison between readers and The Stylus staffWorked with other editors on staff to produce the weekly newspaperProduced a weekly newspaper for the College at Brockport and the Brockport village community

Brockport, New York

Wrote articles ranging from features to news to reviewsWrote average of one article per weekWorked with editor to improve my writing and promote story ideasThe Stylus won awards for best in show at the ACP/CMA Convention while I was on staff

Syracuse, New York

Strong ability with InDesign and PhotoshopEdited all articles before being in printManaged a newsroom of 14 staff membersWrote a weekly columnHelped run weekly staff editorial meetingsWorked with other editors on staff to produce the weekly paperProduced a weekly newspaper for The College at Brockport and the Brockport village community

Brockport, New York

Strong ability with InDesign and PhotoshopEdited articles in features section before being in printAttended weekly staff editorial meetingsWorked with other editors on staff to produce the weekly paperWorked with writers to improve their writingProduced a weekly newspaper for The College at Brockport and the Brockport village community

Brockport, New York

Strong ability with InDesign and PhotoshopEdited articles in two sections of the newspaper before being in printAttended weekly staff editorial meetingsWorked with other editors on staff to produce the weekly paperThe Stylus won awards for best in show at the ACP/CMA Convention while I was on staffProduced a weekly newspaper for The College at Brockport and the Brockport village community

Syracuse, New York

Worked with editor of features sectionWrote articles for the CNY section of the newspaperAttended and spoke at bi-weekly meetingsInterviewed a variety of people for storiesWorked with other writers on staff to generate story ideas

Bachelor Of Science Degree, Communication And Media Studies

I graduated Magna Cum Laude with my Bachelor's degree in 2011. I was awarded the Kurt Williams Scholarship for Excellence in Reporting.

High School Advanced Diploma, Journalism