Lead digital solutions engagements across multi-functional workstreams, including Marketing Automation, CDP, big data orchestration, and digital media campaigns. Serve as client’s valued digital ecosystem resource. Work with the internal teams and vendors to develop solutions to meet client’s unique requirements, which include combinations of data, technology, partners, data integrations and analytics. Maintain client relationships, often serving as the primary day-to-day contact. Collaborate and guide cross functional teams competing priorities, several stakeholders, and tight timelines. Monitor engagement progress and maintain an account status dashboard summarizing all work streams.

Develop practical and workable solutions to clients' technical and business problems. Analyze and evaluate business systems and user needs. Consult prospects and clients with regards to Digital Marketing, program functions, and steps required to develop or modify complex systems and programs. Work closely with internal teams as well as client and project teams, acting as the domain expert- product-owner-by-proxy.

Event supervisor focused on crowd management and event production for Denver's premier venues. Work with clients across various entertainment industries including professional sports, music, F&B festivals. Key Responsibilities:- Plan, direct and evaluate the work of team members and provide leadership for event staff- Resolve guest-related issues addressing needs or concerns as they ariseCertifications:Verbal Deescalation (NRCT Tier 1)Natural Response Control Tactics (NRCT Tier 2)

Marketing Technology Consultant analyzing clients marketing technology stacks to produce future state recommendations and actionable roadmaps for marketing maturity growth. Assist consulting engagements focused on the design, development and deployment of omni-channel technology platforms and marketing programs through the lens of MarTech enablement. Work with Fortune 500 clients across various industry verticals including: Financial Services, Retail, Telecommunications, CPG, Auto, Non-Profit, and more. Areas of specialization include digital transformation, personalization, email, Audience Management technology and strategy, and organizational change management. Key Engagement Activities- Provide direction for clients through evaluating their enterprise marketing and advertising technologies - Develop strategic recommendations and roadmaps utilizing industry proven best practices and maturity models.- Interface with key client stakeholders, client's IT department, client marketing vendors, and Merkle cross functional team members including Solution Mgrs., Developers, Production Analyst, Campaign Managers, Quantitative Analysis, Program Manager, Business Transformation consultants and the global support team on solution delivery and new project development.- Primary owner of all deliverables in support of client engagements. Documents such as: requirements documentation for change management, prioritization matrices, Gap analysis documentation, 3-5 year roadmaps, and communication of requirements for internal delivery resources.- Perform research and analysis of client business systems and data to support custom solutioning for client engagements- Build and sustain professional client relationships leading weekly communication with the client and creating and leading Executive presentations

Primary client: Samsung Electronics. Responsible for the day to day execution of client email programs through Adobe Campaign Manager, working as a direct liaison between internal departments. Manage all project activities related to email deployment supporting strategic, tactical and support functions (creative, technology, and analytics) in order to achieve the client and Company objectives. Strive to exceed industry benchmarks for 22% open rates and 2.5% click rates. Drive traffic to .com sites for increased eCommerce revenue.

Marketing Strategic Consulting: digital marketing strategy and Salesforce.com optimization.Projects:Friends of CAIC - Colorado Avalanche Information CenterWomen's Global Leadership InitiativeBold BettiesSafari LeagueTata Duende Builders - BelizeFilm Projects:Our Souls at Night (Netflix) - Set Production Assistant Help Wanted - Set Production Assistant PrettyBird Productions - Set and Locations Production AssistantLocation Scouting Assistant - Various

Define and implement marketing attribution in Salesforce.com, standardize processes for quality data integration between Eloqua and Salesfoce.com to ensure accurate financial and lead funnel tracking. Create strategy for penetration in the global segment ($10B+ revenue) by understanding the customer journey and purchase decisions across executive job levels and vertical markets. Collaborate with Creative and Product teams to design and develop GTM programs, collateral, and communications.

Enterprise, OEM, IoT, Consumer Markets. Coordinate with the Marketing Communications Team to ensure all marketing programs are launched on time, tracked accurately, and meet marketing program request criteria. Manage data audit process and cleansing projects for Salesforce.com and Eloqua to ensure Sales has clean, actionable data for opportunity conversion. Work with sales and marketing individuals, teams, regional operations coordinators, and management to identify enablement opportunities, process improvements, and/or sales training opportunities. Find, design, deliver and monitor enablement solutions to sales and marketing teams with credibility and impact.

Maintained client and prospect relationship database for Midwest Region Line team in order to generate reports to track financial deals and opportunities. Conducted research on potential clients to determine compatibility for relationship development. Managed $20,000+ in wine inventory from SVB Wine Division and other promotional items used for client gifts. Arranged regional hospitality events for parties of 30-60 attendees. Coupa Software, Client Relationship Management, Video Conferencing, SmartData

Reimagined website and social media sites to facilitate instructor education and community involvement. Increased overall reach by 200% since June 2013. Created and audited evaluations to measure instructor satisfaction for improved retention. Developed required training programs based on feedback which increased completion rate from 73% to 81%.

Collaborated with local communities to design a project framework for a parish-wide grassroots soccer program to serve at-risk youth. Leveraged existing schools and community organizations to fund and support a sustainable and low-cost athletic program.

Maximized attendance for Division I Programs through marketing, tickets sales and game day promotions.Coordinated community outreach to non-profits and public schools in the greater Boston area in order to promote self-confidence in youth through extra-curricular activities.

Prepared venues to provide optimal training and competition facilities to furnish the best opportunity for athletes to achieve their potential as elite soccer players

Met the challenges of planning and program development for an 8,000 student intramural sports program. Successfully managed and mentored seven supervisors and forty-five officials. Received UVM Campus Recreation Outstanding Leadership and Service Award in 2010 – 2011. Selected by professional staff in recognition of my proven leadership skills and impact on the department.

Junior World Cup: Boston 2009. Assisted in the administration of sixteen team international tournament. Increased revenue by redesigning ticketing system