Kristen Heriaud

Kristen Heriaud Email and Phone Number

Chief Marketing Director at Synergen Technology Labs (Pvt) Ltd @ Synergen Technology Labs (Pvt) Ltd
dallas, texas, united states
Kristen Heriaud's Location
Phoenix, Arizona, United States, United States
About Kristen Heriaud

I began my career with PR agencies and went on to launch my first company, Sopo Communications, in 2007 where I focused on marketing strategy with tech companies on behalf of an innovation/technology research center. During Sopo days, I also worked on behalf of consulting firms spearheading video production, event planning, PR strategy and marketing curriculum design for Microsoft, Teradata, Juniper, DuPont, Nissan and Sony. I later moved on and derived the marketing vision for TEDx San Francisco and led high-level marketing strategy workshops for international startups. I am fascinated by the startup community and doing what I can to be intensely involved!

Kristen Heriaud's Current Company Details
Synergen Technology Labs (Pvt) Ltd

Synergen Technology Labs (Pvt) Ltd

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Chief Marketing Director at Synergen Technology Labs (Pvt) Ltd
dallas, texas, united states
Website:
synergentl.com
Employees:
25
Kristen Heriaud Work Experience Details
  • Synergen Technology Labs (Pvt) Ltd
    Chief Marketing Director, Halsa Baby
    Synergen Technology Labs (Pvt) Ltd Feb 2019 - Present
  • Jaya Labs Az
    Founder
    Jaya Labs Az Oct 2014 - Present
    I teach yoga and coach start-ups. No business plan...just fun!
  • Accenture
    Startup Consultant
    Accenture May 2013 - Oct 2014
    San Jose
    Building, growing, learning with great people at Accenture Labs! I was hired to develop a start-up engagement strategy for Accenture Tech Labs. In the end, I was a catalyst for bridging ATL's first major partnership with a leading incubator.
  • Kellogg School Of Management
    Corporate Relations Management / Center For Research In Technology & Innovation
    Kellogg School Of Management Apr 2007 - Jul 2014
    Greater Chicago Area
    Since 2007, I've consulted with the Center for Research in Technology & Innovation (CRTI) led by technology pioneer, Dr. Mohanbir Sawhney, at the Kellogg School of Management (Northwestern University), serving as an ambassador to some of the world's largest tech firms. My role is to maintain relationships with top technology partners and drive business development among companies seeking to up-level senior leadership through customized capability development. Areas of expertise in curriculum… Show more Since 2007, I've consulted with the Center for Research in Technology & Innovation (CRTI) led by technology pioneer, Dr. Mohanbir Sawhney, at the Kellogg School of Management (Northwestern University), serving as an ambassador to some of the world's largest tech firms. My role is to maintain relationships with top technology partners and drive business development among companies seeking to up-level senior leadership through customized capability development. Areas of expertise in curriculum design include: customer insights, digital marketing, ROMI, segmentation and value propositions. I've written case studies, press announcements, online copy, SoW's and MWA's as well as edited academic articles and book chapters.My second core client is the Kellogg Innovation Network (KIN), a global innovation forum attracting global leaders from all sectors and walks of life. I've managed KIN's communications strategy, as well as video production, producing interviews with the Minister of Defense and President of Colombia, Supreme Commander of NATO, celebrities and 15+ Fortune 5 CXO's from around the world. I recently produced a retrospective docu-film on innovation in the mining industry. Show less
  • Us Market Access Center
    Management Consultant, Strategic Projects
    Us Market Access Center Oct 2012 - Dec 2012
    San Francisco Bay Area
    I joined US Market Access Center (US MAC) as a consultant to help drive marketing and business development efforts tied to the organization's vision. US MAC, a Silicon Valley-based non-profit accelerator, helps international start-up's who've demonstrated in-market traction through customized training programs, 1:1 mentoring and access to the Angel/VC communities, enabling companies the opportunity to get seeded and established in the Bay Area. Having a background in strategic marketing and… Show more I joined US Market Access Center (US MAC) as a consultant to help drive marketing and business development efforts tied to the organization's vision. US MAC, a Silicon Valley-based non-profit accelerator, helps international start-up's who've demonstrated in-market traction through customized training programs, 1:1 mentoring and access to the Angel/VC communities, enabling companies the opportunity to get seeded and established in the Bay Area. Having a background in strategic marketing and professional development with top technology companies and extensive background with the Kellogg School of Management, I manage the organization's inner-workings as well as coach companies seeking to localize and refine their value proposition, messaging and branding to the US marketplace. It's a lot of fun. Show less
  • Tedx San Francisco
    Marketing Director
    Tedx San Francisco Aug 2012 - Nov 2012
    San Francisco Bay Area
    As an advocate for making access to healthcare a global right, I joined the TEDx San Francisco team to drive marketing efforts around TEDx-SF's '7 Billion Well: Re-envisioning Global Health' hosted by UC-SF and TEDx in November 2012. The event attracted a host of globally-recognized influencers who spoke to a sold-out audience of 500+ TEDx community members.
  • Edelman
    Account Executive
    Edelman Mar 2006 - Mar 2007
    Greater Chicago Area; Los Angeles
    At Edelman, I was a lead account writer and brand ambassador to a major premium fuel line. Following my start at GolinHarris, I leveraged skills in communication proficiency to draft press releases, PSA/VNR scripts and industry editorials. I managed client interactions and a 10-market event tour in which the product was a gold-level sponsor. I learned more about the inner-working of cars than most 20-something women and built a strong portfolio of stories from cross-continental travelers with… Show more At Edelman, I was a lead account writer and brand ambassador to a major premium fuel line. Following my start at GolinHarris, I leveraged skills in communication proficiency to draft press releases, PSA/VNR scripts and industry editorials. I managed client interactions and a 10-market event tour in which the product was a gold-level sponsor. I learned more about the inner-working of cars than most 20-something women and built a strong portfolio of stories from cross-continental travelers with automotive enthusiasts! Show less
  • Golinharris
    Account Executive
    Golinharris 2003 - 2006
    Greater Chicago Area
    Following a college internship (and winning a competitive process to secure media impressions with national press), I began my career focused in corporate, B2B PR, which later expanded to Fortune 5 consumer accounts. Here, I learned how to work in a team environment and the fundamentals of good PR. GH offerred unique exposure to the PR landscape, offerring account positions with Owens Corning, McDonald's, American Lamb Board and British Petroleum. During my tenure with BP, I launched a new… Show more Following a college internship (and winning a competitive process to secure media impressions with national press), I began my career focused in corporate, B2B PR, which later expanded to Fortune 5 consumer accounts. Here, I learned how to work in a team environment and the fundamentals of good PR. GH offerred unique exposure to the PR landscape, offerring account positions with Owens Corning, McDonald's, American Lamb Board and British Petroleum. During my tenure with BP, I launched a new initiative that would expand the premium oil target demographic to the younger, hipper 'tuner' community. Following the campaign's success through a 10 market pilot tour, which included unprecedented media attention, I was woo-ed away by the client's competitor at Edelman. Show less

Kristen Heriaud Skills

Digital Marketing Marketing Entrepreneurship Marketing Strategy Public Relations Strategy Start Ups Business Development Press Releases Leadership Strategic Communications Strategic Planning Media Relations Management Integrated Marketing Social Media Crisis Communications Event Planning Video Production Writing Marketing Communications Editing

Kristen Heriaud Education Details

Frequently Asked Questions about Kristen Heriaud

What company does Kristen Heriaud work for?

Kristen Heriaud works for Synergen Technology Labs (Pvt) Ltd

What is Kristen Heriaud's role at the current company?

Kristen Heriaud's current role is Chief Marketing Director at Synergen Technology Labs (Pvt) Ltd.

What schools did Kristen Heriaud attend?

Kristen Heriaud attended Indiana University Bloomington, New Trier.

What are some of Kristen Heriaud's interests?

Kristen Heriaud has interest in Family, Writing, Snowboarding, Reading, Wakeboarding.

What skills is Kristen Heriaud known for?

Kristen Heriaud has skills like Digital Marketing, Marketing, Entrepreneurship, Marketing Strategy, Public Relations, Strategy, Start Ups, Business Development, Press Releases, Leadership, Strategic Communications, Strategic Planning.

Who are Kristen Heriaud's colleagues?

Kristen Heriaud's colleagues are Lakmal Jayaratne, Manjitha Kularatne, Rasangika Wetthasinghe, Hiruni De Silva, Yasitha Kahangama, Neerajan Sathiyaseelan, Kavindika Dharmasiri.

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