OneKey Virtual Care (OKVC) is redefining caregiving through technology! We are a live home monitoring & reporting system focused on senior care. Our solution is a cost effective service that promotes independence and safer aging in place. We have over 40 years of experience in healthcare, working in home care, home medical equipment, respiratory therapy and healthcare information. With all of our experience, we grew frustrated with the lack of solutions on the market to serve our family and business needs, so we developed a solution. OneKey Virtual Care is a non intrusive, contactless, home monitoring system that is real-time, with live monitors responding and reporting immediately through a completely remote, analytics-prioritized, customizable, and non-wifi based system. We offer peace of mind to families looking for someone to watch over their loved one or themselves, with no false alarms keeping you up all night.

• Founded consultancy specializing in branding strategy, marketing, editing and graphic design • Coach individuals on personal branding initiatives including resume and cover letter writing, LinkedIn, networking and the job search• Collaborate with startups looking to launch, building logos, pitch decks, business cards and social media accounts for company• Advise mature companies expanding product line or targeting new consumer base, providing audit and recommendations for growth

I loved my time as an undergraduate, so when I was recruited to return to build a platform and develop an alumni network I jumped on it! After completing my initial task of launching an online alumni network, my role evolved to include career advising, teaching a career prep course and running a summer program. • 1 of 2 full time employees providing career advising to 2200+ students• Vetted 20+ web developers on alumni network platform project, successfully designing and building the Eagle Expert Network, serving 500+ students annually• Cultivated and managed an alumni network of 400+ active alumni• Restructured curriculum for 1 credit career prep course to prepare students for ever-changing recruiting style and timelines, developing templates, presentations and in-class activities for 10-week course• Independently instructed and advised 90+ students a semester in the Sophomore Accelerator career prep course• Managed the Marketing, Digital, Analytics and Sales Expo, successfully growing the event from 20 to 30 employers and from 100 to 200+ student attendees• Designed marketing materials including presentations, infographics, posters, and logos for on campus events, board of trustee meetings, and conferences• Attended and coached student teams at national case competitions • Presented Eagle Expert Platform at annual National Undergraduate Business Schools Symposium at UC Berkeley• Interviewed Emily Chang, author of Brotopia: Breaking Up the Boys Club of Silicon Valley• Researched, co-authored, and co-presented paper on increasing female leadership in the work place at the IAJBS 2018 ANNUAL WORLD FORUM SEATTLE, WASHINGTON • Managed Summer Catalyst Program

Had the incredible opportunity to work on the brand strategy and overall vision of a beverage startup out of DC that is now on shelves at Whole Foods, Acme, Kroger and more and recently appeared on Shark Tank! • Developed multiple print and digital ad campaign across thousands of stores, including posters, fridge stickers, promotional materials, etc. both in-store and online through email and social media platforms• Built digital ad campaign with banner ads running on CNN.com and ESPN.com that performed at double the industry standard, now used as model example for ad agency with clients including Dannon and Starbucks• Created infographics and promotional materials for various competitions and conferences including BevNet and the Peter Thiel Fellowship (awarded June 2017)• Crafted strategic vision for company as only paid female employee of company, assuring that market reach was broad to both male and female consumers• Planned and coordinated launch event, securing 8 food vendors offering products complimentary, for an event with 200+ attendees• Conceptualized 2018 bottle design that appeared on Shark Tank• Designed multiple branded items for company including T-shirts, grocery bags, postcards, and more• Strategized and designed 2017 New Brew New You campaign across email and social media channels, leading to increased growth in new customer base

It was fascinating to be able to see an idea come to fruition and track its success, especially at one of the top 20 jewelers in the country.•Designed and implemented strategy to unify branding efforts in-store, online, in-print and on-TV •Increased traffic on all online platforms utilizing organic outreach and targeted advertisements to create a consistently engaged audience: Facebook—from 300 fans to over 7,600 fans, increasing weekly impressions up from 1,400 to 32,200 with weekly engagement up from 10 to over 2,300; Google+ 13,000 to over 137,000 views, Instagram— from 0 to 1000 followers, Twitter from 0 to over 700 followers•Taught myself graphic design and designed all advertisements for print and online purposes via Adobe Photoshop for our various campaigns in publications such as the Naples Daily News with a circulation of 80,000+, Artis Naples, Gulfshore Life, and our direct mailer campaign to 30,000 residents in Naples, Florida• Sold a $15,000 necklace off my neck at an event

Intensive 5-week training program with my peers learning the in's and out's of product development then moving into an environment working with all people my age in an open-space work environment, working in the crazy world of retail, chasing trends, studying up on runway shows and cultivating relationships with my vendors out in Asia and with all of my cross functional team members. I was essentially Air Traffic Control for all things denim.More specifically....• Managed ANF’s largest product category by revenue ($1B in 2014), Hollister and Abercrombie Kids Female Denim, overseeing product development cycle of 70+ styles, working directly with creative and technical designers, financial planners, QA teams, and marketers internally through all levels of production to ensure quality and consistency from initial sketches through in-stores sales• Communicated with 13 separate vendors in Asia daily, alerting cross functional teams to any potential issues • Forecasted sales trends and analyzed selling weekly to determine success and trouble-areas impacting 136 Kids stores and 587 Hollister stores globally, evaluating inventory levels and finding creative solutions to drive business• Studied fashion trends, consumer behavior and competitor strategy to develop future styles and implement product performance plans while analyzing existing and emerging markets to increase Abercrombie’s $300M and Hollister’s $1B female denim annual revenues

I advised underclassmen on schedule, studying abroad, extracurricular activities, resume reviews, interview skills, and applying for internships. It was incredibly rewarding to be the first person one student called when he got the job offer after a few sessions of interview prep together.

Through this role, I had an opportunity to explore my side passions for politics and writing. I assisted Professor Thomas Wesner, J.D. in developing class room activities and assignments, grading completed term papers and exams, and researching various law-related topics for over 120 undergraduate students

Great people, great culture, and a really unique look into the intricacies of working with government organizations. •Attended and worked at one of the world's largest trade shows--the Esri User Conference (UC, 15,000+ attendees)•Involved in event planning & design of the Federal Showcase & Reception during UC•Developed integrated marketing campaign and webinar series with Dell, TomTom, and GovLoop•Coordinated and managed ArcGIS for Local Government podcast and video interview series•Directed video interviews with Federal, State, and Local government organizations during the User Conference•Analyzed and edited case studies for book project with ICMA•Developed content and reviewed layouts for ArcGIS for Local Government Brochures and landing pages

•Managed and developed content for company website and email blasts to over 8000 guests•Created and maintained Twitter account with 275 followers and growing•Increased Facebook fans from 300 fans to 2200 fans and growing•Developed content for in-store signage and promotional materials •Acted as main point of contact for partner companies such as Bare Escentuals Product Line, WBNX Better Cleveland TV, GROUPON, etc. •Designed quarterly marketing strategy •Customized Excel Template to calculate annual retail and service goals for 40+ salon employees•Shadowed Global Director on Clairol commercial and print shoot with actress, Angela Kinsey

This position provided me with my first taste of the startup culture. I strongly identified with the fast-paced, ambitious, hopeful and wearing-every-hat kind-of life of an entrepreneur. Since then, I've had the opportunity to work with several startups in launching into the marketplace.• Developed and cultivated merchant leads using multiple sources including door-to-door prospecting•Conceptualized deals that students would buy, found new venture to enter and expand the college student market•Managed relationships with merchants and customer service on campus to both the local merchants and students•Ran promotions and marketed to student body throughcompany Twitter page and Facebook page with over 400 fans

To this day I see my life in tables.