RazHer Collaborative is a private member community aimed at raising up it's members socially, intellectually and professionally. We curate content for our curious driven members. We also are also a full service agency focusing on women and BIPOC owned consumer brands with a mission to help “razher” up. Simply put we help businesses scale and build community.

One of the first Influencer Sass/ agencies in the country. Led the organization through an acquisition to a publicly traded company. Grapevine is a leading end-to-end influencer marketing network that enables collaboration between advertisers, e-commerce brands, and social content creators to produce promotional content at scale. Advertisers leverage Grapevine Logic's workflow management software and proprietary tracking and analytics to measure direct response and conversion rates from promotional content on YouTube, Facebook, and Instagram. Grapevine Village helps put consumer products directly into the hands of entrepreneurial influencers.Acquired by Ideanomics (NASDAQ: IDEX)Acquired by Ideanomics (NASDAQ: IDEX)

Hired as a change agent after successfully leading Boston magazine for 5 years. Oversee revenue generation in the Eastern Region for 18 Where magazine titles and 2 City Regional magazines. Major markets include, NYC, Boston, D.C., Philadelphia, Atlanta and Orlando. Relaunched 6 markets with a new design and city guide content to appeal to a crossover local and visitor audience. Lead the charge on revenue diversification strategy including a national digital sales plan. Hired and recruited VP of Digital sales, and 11 new publishers in the region.

Boston magazine is Boston's premier lifestyle & events platform.-Promoted to Publisher -Increased digital sales YoY 40% (CAGR)-Established new revenue stream via ticketed events & sponsorships, representing 20% of annual sales-Brand development, KPI growth, mobile UI and advertising revenue-Formed strategic technology partnerships with Centro, Uber, Reserve & Vimaze to increase sales & expand brand's footprint-Developed brand strategy and KPI metrics-Manage team of 20 sales & marketing professionals-Executive sponsor for all strategic partnerships, major brand relationships & sponsor relationships-P&L for all Sales & Marketing for all of Boston magazine's brand channels, including: -Bostonmagazine.com-Boston magazine-Boston Home-Boston Wedding-Best of Boston Chinese Language EditionFounder/creator of the following annual ticketed events, yielding 20% increase in annual sales:-Battle of the Burger (attendees: 3,000) - 5th year celebration-The Cue (attendees: 1,500) - 3rd year celebration-BestFest (attendees: 3,500) -2 year celebration-Nantucket Wine Festival (attendees: 5,000) -Women Who Whiskey (attendees: 500, quarterly events) -inaugural

December 2007 – April 2009 Developed integrated marketing solutions for national and regional clients across print, radio, sponsorship, digital, and mobile platforms. The Phoenix Media Communications Group is the parent company of g8wave Holdings, Inc., an integrated mobile media company, provides wireless interactive content technologies and services to mobile subscribers. Clients included Bacardi USA, Brown Forman, Heineken USA, Boch Automotive, Herb Chambers, Macy's, Saks Fifth Aveune, Liberty Hotel, Hard Rock Cafe, Legal Seafood Restaurants and more

Devloped a rich advertising environment for high end marketers. Created and launched new products in highly competitive markets, Including Fashion Week and Cocktail Week.Oversee all advertising sales management and sales team development.Strategic marketer developed multi-platformed consultative sales programs.

•Lead sales, strategy development and operations team of 40+, with $40M revenue•"Leadership Team” in New York, to develop New York Times company-wide recruitment strategy•Transform outside sales staff to function that provides marketing solutions that consistently deliver customer results•Develop cross-media platforms, and sales and marketing strategies•Implement strategic pricing throughout ad categories, including rate card restructuring, premium positions, standardized packaging approach and multi-media product bundling

General Sales Manager at WBCN radio