- Conduct detailed client assessments to create data-driven fitness plans, enhancing user outcomes and satisfaction. - Apply UX principles to design seamless client experiences, from onboarding to progress tracking, ensuring engagement and retention. - Foster a high level of client engagement by iterating programs based on feedback, mirroring an agile design approach. - Collaborate with a diverse client base, utilizing behavioral insights to drive motivation and adherence to fitness routines. - Leverage digital tools and fitness apps to analyze performance metrics, enhance user experience, and track client progress. - Champion innovative coaching strategies that align with Equinox’s reputation for excellence in fitness and wellness.

UX/UI Design - Graphic Design - Marketing - Website Building

Working as a skilled volunteer for public good in tech-for-good projects.

• Conducted discovery workshops with product managers, stakeholders, and users to gain insights into goals and preferences for software applications, resulting in the development of highly tailored enterprise software that exceeded client expectations •Designed enterprise applications from proof of concept with discovery, information architecture, wireframes, and prototypes, resulting in an MVP ready for implementation. • Presented prototypes to obtain feedback from stakeholders, users, and development teams through both formal and informal presentations, resulting in valuable insights and informed decisions for the final product design• Actively contributed to all Agile ceremonies, including daily stand-ups, code reviews, and sprint retrospectives, resulting in improved collaboration, increased efficiency, and timely delivery of high-quality software products

• Designed a comprehensive enterprise dashboard to analyze user data, resulting in a new product launch and successfully landing a major deal with a key client• Soley led the end-to-end design of B2B and B2C experiences, resulting in the creation of a new machine-learning product• Collaborated with sales and marketing to identify customer needs and preferences, steering the young company toward a user-focused approach• Collaborated closely with product and engineering teams to shape product strategy and drive the successful implementation of new features• Created design system, and applied UI standards, resulting in a streamlined design process and improved consistency across all products• Synthesized research findings into actionable design insights to make product recommendations, leading to the creation of user-focused products that met customer expectations

Collaborated with designers and developers to redesign the company's website.

At the end of 2019, I began transitioning from being a premed student to working in UX and UI design.