• Encompassing all roles of Graphic Design and Marketing. Promoted to Creative Director to head all aspects of PR, Marketing, Trade Shows, & ZoLi Social Presence.• Redesigning all aspects of external partnership's product to ensure they are up to quality and brand standards: Product design, packaging, & copywriting.• Managing the design, placement, and production of all soft and heavy tradeshow display assets.• Sourcing several product deals which result in high LTV of valuable… Show more • Encompassing all roles of Graphic Design and Marketing. Promoted to Creative Director to head all aspects of PR, Marketing, Trade Shows, & ZoLi Social Presence.• Redesigning all aspects of external partnership's product to ensure they are up to quality and brand standards: Product design, packaging, & copywriting.• Managing the design, placement, and production of all soft and heavy tradeshow display assets.• Sourcing several product deals which result in high LTV of valuable partnerships.• Sales/Marketing Ops: Track all social, digital, & all applicable channels to derive valuable insights to increase efficiency.• Designed a standing inventory of ZoLi products- some soon to launch.• Designed catalog for digital and print of 150+ products. Show less

• Conceptualize and execute all creative elements to support corporate website, social assets, trade shows and events.• Updated corporate site, designed all promotional banners and assets for website and social.• Created brand and style guidelines- is source of truth for company-wide initiatives to ensure brand consistency. • Created and maintained a working file of all physical and digital brand assets• Acted as in-house campaign director for print and digital: Executed… Show more • Conceptualize and execute all creative elements to support corporate website, social assets, trade shows and events.• Updated corporate site, designed all promotional banners and assets for website and social.• Created brand and style guidelines- is source of truth for company-wide initiatives to ensure brand consistency. • Created and maintained a working file of all physical and digital brand assets• Acted as in-house campaign director for print and digital: Executed end-to-end campaigns from concept, to photography, to photo editing, to launch.• In-house promotional, educational, & brand videographer: From concept, to shoot, to edit, to launch Show less

• Designed, developed, & executed all literature and written communications for company executive forums & events.• Coordinated and deployed all community and government relations, including overseeing all design and execution of company newsletters, news updates, & press releases.• Company-wide social media program- Facebook, Twitter• Ran correspondence for partnership with San Luis Obispo public officials.