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Consistent track record of leadership, collaboration, innovation, organizational development, and problem solving resulting in outstanding business results. Strong P&L skills including finding the key drivers for revenue growth and areas of significant cost reduction. To date, I’ve never missed my numbers. Extensive experience as a change agent focused on preserving the strengths of an organization while taking performance to the next level: skilled in developing a stretching vision, mapping the path to the vision, enrolling key stakeholders and delivering breakthrough results ahead of schedule and below budget. Comprehensive experience in the application of consumer and market understanding to strategy development and decision-making: consumer insight identification, innovation and portfolio management, new product development and launch, risk assessment and volume forecasting, supplier identification / qualification / management, research methodology design, consumer and market strategy development, marketing plan development and delivery, competitive analysis, trend identification, and application of research to business questions. Skilled in process and organizational redesign with integration of new technologies to deliver better, faster, cheaper and easier consumer-based solutions to market challenges. Classically trained brand manager with experience at a regional and global level: ideation, prime prospect identification, concept development, copy strategy and advertising development, sampling strategies, global pipeline development, pricing, in-store marketing optimization and marketing mix development. Skilled in staff development, motivation, coaching, training, and retention, resulting in breakthrough business results.
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CeoMizzouri Oct 2013 - PresentFranklin, Tennessee, UsCEO for this disruptive, full service global market research firm headquartered in Nashville, Tennessee and with offices in 15 cities around the globe. -
Coo Global QualitativeTns Oct 2011 - Jun 2013London , CoBased on the application of sound business practices, grew the business 6% in 2012 while growing profitability more than 10%. Introduced significant innovations, business tracking measures, identified and hired talented staff to grow the business at a country level, and introduced processes and systems to enable profitable revenue growth. -
Ceo Ipsos Understanding Unltd.Ipsos Aug 2009 - Jul 2011Paris, FrGrew the 110+ person organization 32% over two years with a 38% growth in profitability making it the largest qualitative research company in the US.Based on strong business results, promoted from President to CEO. -
Director CmkProcter & Gamble 1996 - 2009Cincinnati, Ohio, UsLed 50+ person Global Home Care CMK organization. Provided direction for all qualitative and quantitative research as well as delivery of analysis and clear business recommendations focused on brand architecture and positioning, innovation, product development, portfolio optimization, trade and consumer marketing communications, and go to market plans and tactics. Additionally responsible for developing and delivering the strategy for initiative optimization, Marketing ROI, Volume Forecast accuracy, equity optimization and evaluation, copy optimization, marketing spending, etc. for all brands in Home Care including Swiffer, Febreze, Mr. Clean, Cascade, Dawn, and others.
Kristin Sharp Skills
Kristin Sharp Education Details
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Georgetown University Mcdonough School Of BusinessMarketing And Logistics -
Davidson CollegeHistory
Frequently Asked Questions about Kristin Sharp
What company does Kristin Sharp work for?
Kristin Sharp works for Mizzouri
What is Kristin Sharp's role at the current company?
Kristin Sharp's current role is CEO at Mizzouri.
What is Kristin Sharp's email address?
Kristin Sharp's email address is kr****@****ail.com
What is Kristin Sharp's direct phone number?
Kristin Sharp's direct phone number is +170186*****
What schools did Kristin Sharp attend?
Kristin Sharp attended Georgetown University Mcdonough School Of Business, Davidson College.
What skills is Kristin Sharp known for?
Kristin Sharp has skills like Strategy, Market Research, Competitive Analysis, Customer Insight, Marketing Strategy, Brand Equity, Marketing Research, Segmentation, Brand Architecture, Fmcg, Integrated Marketing, Management.
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