• Led campaign planning and production efforts, ensuring alignment with business objectives and brand strategy.• Defined requirements for the transition to a new e-commerce system, servingas the liaison between internal stakeholders and external partners.• Acted as the point of contact for both internal teams and external partners,facilitating effective communication and collaboration.• Developed and executed Rapunzel's CRM strategy, driving customerengagement and retention initiatives.

• Solely managed daily operations, including inventory management, websitemaintenance, purchasing, and monthly reporting, during the owner's maternityleave.• Gained valuable insight into small entrepreneurial company operations,fostering a deep understanding of business dynamics and challenges.