Kristin Escobar Email & Phone Number

Los Angeles, Ca, Us

Los Angeles Metropolitan Area

Los Angeles Metropolitan Area

Coordinate and oversee branding projects from initiation to completion, ensuring adherence to timelines, budgets, and quality standards.Collaborate with clients to understand their brand objectives, develop project scopes, and provide strategic recommendations to achieve desired branding outcomes.Led cross-functional teams comprising designers, agents, and other stakeholders to execute branding campaigns, ensuring clear communication and alignment of objectives.Conduct regular project meetings, status updates, and performance evaluations to monitor progress, identify potential risks, and implement mitigation strategies to keep projects on track.Serve as the main point of contact for clients, providing regular updates, managing expectations, and addressing any concerns or feedback throughout the project lifecycle.

Los Angeles Metropolitan Area

Currently, I collaborate with C-level stakeholders, report to the Head of Product, and work on a product team to align company objectives where I:Launched a social media mobile application, by delivering over 50 successful product releases that surpassed KPI targets while overseeing, epics, user stories, and crafting product workflows with Product Requirement Documents.Collaborated closely with cross-functional teams, including C-level Executives and Engineering stakeholders, to gather comprehensive requirements and successfully drive product strategy, resulting in a 15% increase in user adoption and a boost in customer satisfaction.Oversaw the Product Roadmap, utilizing the RICE method for feature prioritization to manage scope, assign product owners, and monitor feature development timelines, leading to a 25% improvement in feature delivery efficiency, a 15% reduction in development costs, and enhanced overall product market fit.

Los Angeles Metropolitan Area

Employed Amplitude and Google Analytics for user analytics to drive data-informed decisions and establish success metrics, which effectively created product Key Performance Indicators (KPIs).Monitored KPIs, user experience enhancements, bug fixes, and A/B testing while managing Engineering and Design pod/squad structures for each product release to cultivate a culture of rapid iteration and streamlined workflows.Conducted foundational user research, facilitated experiments, and gathered both quantitative and qualitative user feedback and data with the UIUX design team to iterate features through UI and prototypes, resulting in a 15% increase in product adoption and a 10% improvement in user satisfaction.

Los Angeles Metropolitan Area

Led a team of 5 digital designers and 3 project managers on UI, UX, branding, and marketing projects at a UIUX Creative agency where I reported directly to the CEO & Creative Director and:Demonstrated proficiency in web development principles, enabling effective communication between technical and non-technical stakeholders and contributing to 25% faster development cycles.Managed cross-functional teams in a startup setting with UIUX Designers and Engineering, delivering over 100 successful projects annually, each exceeding 20% of their respective KPI targets.Secured a 30% annual revenue growth for the agency and a 15% quarterly growth in new client accounts.Strategically planned project roadmaps for new clients and identify potential roadblocks, while collaborating with product designers to identify pain points related to product, resourcing, and or timelines to ensure client satisfaction.

Los Angeles Metropolitan Area

Assisted the CEO with managing client accounts to ensure the agency exceeded sales goals and increased revenue.

Greater Los Angeles Area