Kristin Mccomas Email & Phone Number

United States

Life360 + Tile is on mission to simplify safety so families can live fully, while keeping track of everyone and everything that matters most. One in nine US families (54 million global users) use the app daily, making it the 16th most used app in the market. Not to mention, it is one of the top five social networking apps — next to Tik Tok, Instagram, Snapchat etc. Life360 offers a range of features and benefits, from real-time location updates, crash detection and SOS alerts to driving reports and more. Coordination is key when it comes to conquering daily life, that's why the Life360 family of brands is designed to free all walks of life from everyday worries while allowing them to embrace peace of mind.In my role at Life360 Inc. I directed creative brand campaigns across all verticals of the business. From concept ideation and strategic implementation, to production and go-to-market delivery — I consistently and efficiently directed my team with an omni lens, resulting in millions in revenue and increased MAU year over year.

United States

Shutterfly is an American photography products and image sharing company headquartered in Redwood City, California. Shutterfly allows consumers to create personalized photo gifts — from books and wall art to home decor.In my role at Shutterfly Inc. I directed creative brand campaigns across all verticals of business including — Shutterfly, tinyprints and The Wedding Shop by Shutterfly. I approached my work with an omni lens — executing and delivering creative campaigns across every platform in both the print and digital world. I worked cross-channel with brand partners to strategically implement and execute brand storytelling, married to best-in-class design, resulting in continuous increased brand equity and representation.

Chico'S Fas Fort Myers, Florida Area

White House|Black Market is a women's specialty retailer offering polished black and white women's clothing with pops of color and patterns. Currently the brand operates more than 440 boutiques and over 60 outlets across the United States, Canada, Puerto Rico and the U.S Virgin Islands.In my role at WH|BM I wore many hats. Reporting directly the Creative Director, I managed the development and execution of all copy strategies for both Frontline and Outlet stores across all channels. As an omni-channel expert, I partnered cross-functionally to ensure our brand voice is cohesive and aligned across channels to deliver a consistent experience to our customer.

Greater Milwaukee Area

Kohl's is an American department store retail chain, operated by Kohl's Corporation. With 1,158 locations, it is the largest department store chain in the United States as of February 2013. Creating amazing product that excites customers, giving them the brands and products they know and love including both proprietary and national brands.At Kohl's I worked directly with the Creative Director as the lead writer of our new, fast fashion, millennial brand, k/lab. I was responsible for creating and writing the brand tone and voice, strategic positioning, site experience, social, email, packaging and in-store signage for the pop-up experience. In addition, I served as the lead copywriter to establish the branding of a new millennial maternity brand, a:glow, concepting and executing a full omni-channel campaign, as well as the lead writer on brand campaign partnership pitches including — Nike, Under Armour, Simply Vera and Lauren Conrad.

Greater New York City Area

Established in 2009, Omar Acosta Productions works with a broad range of clients, such as MTV, Microsoft, Yahoo, Nike, Louis Vuitton, Diesel, HBO, Discovery Channel, VH1, and many more across the globe. OAP works with a multitude of brands developing all angles of filming, from commercials to the big screen.In this freelance role, I created social video content for Mercedes Benz of Europe, featuring Killian Jornet, concepting the story, writing all scripts according to Mont Blanc location, receiving the Brand Content Marketing Award of Europe 2017 for this work. I also wrote and developed the production plan for a music video, Therapy, by Def Jam Artist, Nimic Revenue. Other projects included Netflix (Stretch & Bobbito: Radio That Changed Lives), the 2019 BET Awards pitch, FANIA and Tale of The Tape.

San Francisco Bay Area

Rapp is a global advertising company who serves marketing and advertising needs for a diverse group of clients. At Rapp, I was the lead writer and researcher on the Hewlett Packard brand campaign work — writing for the mass market as well as niche markets (developers, coders and technical experts). Other projects included Charles Schwab and Big Heart Pet Brands.

Greater Los Angeles Area

NuMe delivers professional hair styling products with a primary focus on beauty, health and innovation within the hair care industry. Designing and manufacturing easy-to-use, technology-driven, hair styling tools, NuMe hair care products deliver beautiful, long-lasting results for consumers.At NuMe I served as lead writer and strategist on the NuMe rebrand working exclusively with the brand creative director to establish brand positioning within the market. I implemented the content and editorial calendar for all photoshoots as well as all copywriting for both paid and organic media across all social channels and platforms. I also worked with beauty influencers to create content featuring product and lifestyle to drive traffic and conversion, managed all brand campaign work encompassing direct mail, email, site and promotional offerings.

Greater Los Angeles Area

Writer on California Pizza Kitchen, Tillamook and Califia campaign deliverables.

Greater New York City Area

Worked in partner with UX designer to create app experiences for Taubman Malls, Victoria Secret and Trojan.

Greater New York City Area

Worked as copywriter and junior strategist to create app experiences with heavy emphasis on beacons for NBA, Hermes, ESPN and Jaguar.

Creative Copywriting, Copywriting

Bachelor Of Arts (B.A.), Public Relations, Advertising, And Applied Communication/ Sport Management Business Minor

Activities and Societies: PRSA, ADFED

Education record

Activities and Societies: Division 1 Women's Basketball Team