Kristin White Email & Phone Number

Jacksonville, Florida, United States

Jacksonville, Florida, United States

Every business has a unique personality, and different ways of staying ahead to quickly deliver innovative products or services while authentically demonstrating their culture and values. But in my nearly 30 years of experience, there is one thing that I've seen all types of organizations have in common, regardless of industry: It's always all about the people. Customers, clients, partners, team members, associates, leaders…the PEOPLE. I'm passionate about helping organizations share their uniquely personal success stories that connect the dots between company expertise, knowledge, innovation and service - and showcase exactly what the benefits of all of those are to customers, clients, partners and employees alike.I'm proud to work with and share the stories of the stellar team at The Suddath Companies - an organization with a 100+ year history of putting the focus on people first in everything we do in the areas of transportation, employee relocation, logistics and workplace solutions.

Remote Position - Based In Greater Washington, D.C. Metro Area, Usa

I am a content, marketing and creative strategist with a passion for and deep understanding of global workforce mobility. I'm deeply motived to bring information, personal stories, facts and visuals together to deliver significant value to audiences, helping them learn something new, moving them in meaningful ways and compelling them to take an action. As a proud member of the Sterling Lexicon marketing team, I focused on sharing the stories about our expertise, our people and the different ways we work together to deliver happy, productive employees for companies around the globe.

Washington D.C. Metro Area

Washington D.C. Metro Area

Experienced editor, writer and designer with expertise:- Developing content strategy and editorial calendars- Editing and writing for print and digital channels- Leading and developing teams- Creating and analyzing print and digital campaigns to meet audience needs and achieve business plan goals

Washington D.C. Metro Area

I developed and designed content and marketing campaigns to increase awareness about the global trade association and its programs and services. I edited twelve annual issues of Mobility magazine, directing content, scheduling, production, design and budget decisions. I led a member-comprised Content Committee, and edited a monthly member newsletter and a bi-monthly global news digest.

I developed campaigns to support and forward the strategic objectives and IFA's mission to protect, enhance and promote franchising through a variety of communications and marketing channels, including earned, owned and paid media.I edited and designed content for Franchising World, a monthly magazine, and managed the production budget, including negotiating printing contracts. I supervised and mentored designers and communications team associates.

Washington D.C. Metro Area

I was part of a three-person team working to develop and implement initiatives that increased voluntary contributions from $650K to $1.17M over five years. I distilled complex tax and legal information into easy-to-use summaries and brief, sharable insights. I worked with executive leadership and tax/legal counsel to prepare state and federal legislative outreach, testimonies, speeches, articles, member resources and real estate trainee educational content and courses.

During a momentous shift from a long-standing privately held organization to a publicly traded company, I was engaged in collaborative teamwork with HR, corporate communications, information technology and senior leadership teams to ensure internal HR benefit communications and procedures were clear and compelling, complementary to external branding and identity goals, and in compliance with the new corporate strategic direction and regulatory requirements.I wrote employee benefits intranet and open enrollment content and guidelines.

During a pivotal shift in the long and well established firm's history, I engaged in strategic marketing, communications and re-branding efforts to maintain and build on brand equity, while introducing fresh, new business line capabilities to expand the firm's client base.Through client sales presentations, RFP responses, partner skills' highlights and direct client account management, I worked to develop and communicate custom solutions to support an agile, global workforce. We cultivated strategic relationships within Interlaw, a global consortium of member firms, to round out geographic and legal areas of expertise to fit client needs. I cross-marketed the firm's other three divisions (commercial, property and family law) with marketing and communications initiatives, media engagements, public speaking opportunities and exhibiting/sponsorship events.

Ba, Design/Advertising/Communications

Activities and Societies: Senior Class President, Mentor Program, Sophomore Year at Oxford Programme (1987 - 1988), Social/Community.

Sophomore Year At Oxford Programme, Literature, History, Art History & Theology

Activities and Societies: One of 8 students selected to spend a year at Oxford University