Kristin Nystrom Rohan

Kristin Nystrom Rohan Email and Phone Number

Digital Marketing @ Barfoot & Thompson
Auckland, NZ
Kristin Nystrom Rohan's Location
Auckland, Auckland, New Zealand, New Zealand
Kristin Nystrom Rohan's Contact Details

Kristin Nystrom Rohan work email

Kristin Nystrom Rohan personal email

About Kristin Nystrom Rohan

I’m a balanced and productive professional with over 20 years of business, leadership, marketing, content and production skills that range from tactical to strategic. I produce work with a creative and technical mindset. I have a talent for untangling what needs to be done by creating processes and workflows to ensure all campaigns and projects are delivered on time and on budget. I achieve results.Most notably, I founded and led a profitable SEO / Social / Content / Copywriting Agency for over 12 years in 3 countries (NZ, AU & US) working with clients and partnering with agencies to service high profile enterprise B2B & B2C companies like the City of Sydney, Mattel ToyLab, Vision Eye Institute, CommSec, Tourism Australia, Optimizely, Microsoft, PeopleBrowsr, Pollenizer, & MAC Cosmetics. In the last few years, I’ve worked in notable companies like Kiwi Property (Social Media & Content) & NZME for iHeartRadio (Customer Engagement & Content). I also took the lead and ran the 95bFM University radio station as the station manager when there was a gap in 2023. On the technical side, I have vast experience in digital marketing, SEO, SEM, copywriting, website editing and email marketing. On the more creative side, I can create content, podcasts & audio and videos. I also repurpose existing content and edit for multiple use on social, blogs, websites, emails, webinars, promotions and events.I have strong leadership skills and can take the lead, yet can also support and train others to learn and grow. With little or no training I become a productive employee, and can successfully manoeuvring between multiple marketing channels, projects, teams, departments, shopping centres & countries.

Kristin Nystrom Rohan's Current Company Details
Barfoot & Thompson

Barfoot & Thompson

View
Digital Marketing
Auckland, NZ
Website:
barfoot.co.nz
Employees:
2872
Kristin Nystrom Rohan Work Experience Details
  • Barfoot & Thompson
    Digital Marketing
    Barfoot & Thompson
    Auckland, Nz
  • Enviro Nz
    Digital Marketing Manager
    Enviro Nz Sep 2024 - Present
    Auckland, New Zealand
  • The Rohans
    Producer, Radio Dj & Marketing Manager
    The Rohans Feb 2024 - Present
    Auckland, New Zealand
  • Memphis Mayhem Radio & Other Community Radio Stations In Au, Uk, Can & Nz
    Radio Disc Jockey & Promotions
    Memphis Mayhem Radio & Other Community Radio Stations In Au, Uk, Can & Nz Jun 2020 - Present
    International
    * Assist in programming and head up most of the social, PR & Promotions for the station. * Stepped in to help manage the station over Aug / Sep 2023 & started a morning show from scratch. * I create, edit and produce a weekly radio show that has grown to @ 30 community and online radio stations in NZ, AU, UK & CANADA. I also produce special segments like news, album reviews and voiceovers. A second show is being aired and podcast launchingNotable Platforms used:Audacity, Pixelmator Pro, Canva, Garage Band, iMovie, Mixcloud, Soundcloud, Spotify
  • 95Bfm Campus Radio
    Volunteer
    95Bfm Campus Radio May 2019 - Present
    Auckland, New Zealand
    * Support the 95bfm Jazz Show - helping to produce over lockdown, managing the e’s & researching / recording / promoting the Jazz Gig Guide - now on a monthly basis.* Responsibilities have included reception work, updating entertainment listings, answering the e's, taking social media pics for Cocktail Corner & shakin’ a drink or two every once in a blue moon. * Also aided in special projects with previous Station Manager especially over lockdown. Received a volunteer recognition award in Dec 2019.Notable Platforms used:Audacity, Pixelmator Pro, Canva, Garage Band, iMovie, Wordpress & Google Suite
  • 95Bfm Campus Radio
    Acting General Manager
    95Bfm Campus Radio Apr 2023 - Jun 2023
    Auckland, New Zealand
    Stepped in as interim Station Manager as mentioned above - I handled all the day to day responsibilities including funding, staff management, campus relations, board meetings and relations, etc.
  • Iheartradio
    Customer Engagement Executive
    Iheartradio Apr 2022 - Mar 2023
    Auckland, New Zealand
    * Created & promoted station, concert, event & international campaigns across iHeartRadio via Push Notifications, In-App Messages, eDM’s, etc.* Created proposals & executed them independently or in partnership with the other brands / stations.* Started regular eDM’s & blog posts monthly - either event, WIN or podcast focused.Trained, audited and assisted the other brands and corporate on all platforms (below).Notable Platforms used: Braze, Mailchimp, Radio Edit, Umbraco, Aptivada (now Audience) Pixelmator Pro, Google Analytics, Adobe, & JIRA
  • Sassy Seo, Sassy Assassin & Super Power Pace
    Ceo & Sassy Assassin
    Sassy Seo, Sassy Assassin & Super Power Pace Jul 2009 - Apr 2022
    * Also known as SassyAssassin.com and Super Power PACE* Improved business results & ROI through marketing -- specifically using strategy and tactics like SEO, SEM, Email Marketing, Content, Analytics and Social - organic & paid.* Supported B2B & B2C small to enterprise businesses to increase ROI, customer engagement, community engagement and revenue.* Gave presentations, trainings and business talks at multiple events, meetups and conferences in NZ, AU & US.* Co-Founded Women in Social Media in Sydney - a meetup for women business owners to learn and share about social media @ 2010.* Sole proprietor with up to 10 employees over its tenure; partnered with agencies including IKON Communications, Pixel Group, Highway 101, Klick, & Amnesia Razorfish (later part of Publicis Sapient). Notable Platforms Used:Google Analytics, Google AdWords, Google Business Suite, MailChimp, SEO Rush, Marketo, HubSpot, Constant Contact, Sales Force, FileMaker Pro, Campaign Monitor, Wordpress, WIX, Weebly, Magento, JOOMLA, Drupal, Webflow & Medium, Facebook, Instagram, Twitter / X, YouTubeMy last and largest client was Optimizely in Sydney AU. In brief, I organised, managed and recorded their webinar series - then stepped into mixed bag of Marketing tactics as they launched in Sydney. I supported their launch, ongoing events, and helped co-organise Modernise 2018 for 300 professionals in downtown Sydney. I managed the speakers, the design elements, the website updates and supported the communications.
  • Kiwi Property
    Digital Marketing Specialist
    Kiwi Property Aug 2019 - Nov 2020
    Auckland, New Zealand
    * Single-handedly managed and optimised the always-on social campaigns and reporting for 6 shopping centres.* Updated website, created Facebook ads (and the audiences that go with them), email campaigns and content to support them - blog posts, sourcing / editing images & interfacing with bloggers / influencers including the busiest time of the year, Christmas.* Managed communications for all 6 shopping centres during the pandemic sending emails, posting on social media (paid, boosted & organic) and kept the website updated between all levels.Notable platforms used: Facebook, Instagram, Wordpress, Google Analytics & Adwords, ActiveCampaign, Pixelmator Pro
  • 2Datafish Nsw Pty Ltd
    Account Director
    2Datafish Nsw Pty Ltd Apr 2016 - Dec 2016
    Sydney, Australia
  • The Rohans Llc
    Co-Founder And Ceo
    The Rohans Llc Apr 2012 - Apr 2016
    The Rohans help businesses perform better online and build better relationships — by helping potential customers find you, easily interact with your site and engage / purchase with you.On the development side, we create websites, mobile web sites, and complete web applications. For example, we can move your HTML site to a content management system, we can make updates and upgrades to your site, we can build complete startup web applications, add shopping carts — all things tech.On the marketing side, we create and implement Business strategies focused around Content and Community Plans to improve website presence using targeted online tactics — specifically SEO (Search Engine Optimization) Social Media, Paid Search and Visitor Experience.
  • Daemon Pty Limited
    Project Manager, Marketing & Seo
    Daemon Pty Limited Sep 2008 - Jun 2009
    Producer:Main client contact and organiser for website projects – ensure all aspects of proposal are integrated into final site, test all components of site and work with developers to clarify client needs and concerns, create timelines and enforce deadlines. Train clients on site using Farcry Core CMS (how to add content, edit navigation, set up rules/widgets for site), and troubleshoot user errors. Work with billing department to verify hours worked on billed projects and variations. Create estimates and ensure variation work was done on time and within budget. Stepped into projects as needed to assist closure of jobs in a timely manner. Sample client list: Australian Olympic Committee, UNSW TV, Yaffa Publishing, Virgin (in collaboration with NetX), Thredbo Alpine Club, and Lachlan Catchment Management Authority.Marketing & SEO for Daemon and WebDUCreated a small marketing department, wrote content and handled two successful SEO/PPC campaigns with click-thru rates reaching up to 50% on key terms (most click-thru rates averaging from about 5 – 15%). Consulted with several clients on SEM and Social Media programs – included in-depth research and recommendations. Optimised key terms, ad variations and bids to achieve success and improve drastically over previous campaigns. Handled speaker correspondence for WebDU Technology Conference and helped create and moderate two successful focus groups (with one week’s notice) for Microsoft. Assisted in procuring sponsorships and helped edit the website with updated information.
  • Customermining
    Marketing Manager
    Customermining Jul 2006 - Aug 2008
    Work with multiple to strategize and implement marketing programs including online, print, email, direct mail, lead generation, SEO, CPC, and social media. Research and recommend media programs, broker space, edit creative (html and text), track and organise results using analytics and industry tools & data to create in-depth monthly reports. Work with each client to optimize campaigns (onlne, SEO & PPC), build social media programs, link directories, and research/report on all clients’ competition. Also worked with Adobe Systems as a contract Project Manager for Consumer Group, Education Group, Hobbyist Group, and Developer Group – interfaced with Adobe and media vendors to create and deploy launch communications, etc. to Adobe customers.
  • Ziff Davis Enterprise
    Regional Sales Manager And Sr. Account Coordinator
    Ziff Davis Enterprise Apr 2005 - Jun 2006
    Started as Account Coordinator for largest West Coast Territory. Supported West Coast Director with booking and running campaigns; reporting, and optimizing impressions; checking availability of all assets of a campaign; researching and writing proposals; handling client interface, etc. Within 6 months (November 2005), was promoted to Sr. Account Coordinator for West Coast. Within 8 months (January 2006) was promoted to Regional Sales Manager. Responsible for prospecting, meeting with clients, assessing needs, presenting proposals and closing business. Within 3 months (Mar 2006) exceeded Q1 goal.
  • The Association Of Catholic Student Councils (Tacsc)
    Associate Director
    The Association Of Catholic Student Councils (Tacsc) Apr 2003 - Apr 2005
    Associate DirectorMain responsibilities: Developed programs, coordinated and trained volunteers for a leadership organization. Created and distributed marketing and communications materials. Facilitated workshops, planned events, and supported Executive Director. Researched and wrote grants and proposals. Designed and edited web site.
  • Weight Watchers
    Group Leader & Administrative Support
    Weight Watchers Oct 2002 - Feb 2004
    Facilitated weekly meetings, created lessons, handouts and visuals. Coached members to attain personal goals.
  • Cxo Media
    District Sales Manager
    Cxo Media Apr 2001 - Sep 2002
    Responsible for all aspects of client relationships for Senior Executive publication (CIO) – prospecting, cold calling, qualifying leads, setting meetings, assessing needs, presenting proposals and closing business for print, online, custom publishing and live events.
  • Crm Magazine - Ftmg
    Northwest Account Manager
    Crm Magazine - Ftmg Aug 1999 - Apr 2001
    Launched new technology magazine in April 2000. Responsible for all aspects of client relationships – prospecting, cold calling, qualifying leads, setting meetings, assessing needs, presenting proposals and closing business for print, online, custom publishing and live events.
  • J. Walter Thompson Technology (Dazai Advertising)
    Sr. Account Executive & Production Manager
    J. Walter Thompson Technology (Dazai Advertising) Nov 1996 - Jul 1999
    Sr. Account ExecutiveResponsible for assisting in the development, implementation, and management of product and corporate marketing programs. Helped create strategies and implement tactics for clients. Assisted with Media recommendations and helped guide creative teams. Production ManagerResponsible for managing all projects to strict deadlines, coordinating traffic and communication, managing internal and external creative resources, and maintaining vendor relationships. Helped manage first websites for technology companies.Clients included: Vanstar, Amdahl, Galil Motion Control, Sutmyn, Remedy, Oki Semiconductor, Siebel, and First Virtual.

Kristin Nystrom Rohan Skills

Online Marketing Email Marketing Seo Social Media Marketing Strategy Sem Social Media Marketing Blogging Integrated Marketing Advertising Strategy Lead Generation Facebook Ppc Google Adwords Online Advertising Digital Strategy Strategic Planning Sales Presentations E Commerce Crm Search Engine Optimization Newsletters Cms Search Engine Marketing Pay Per Click Customer Relationship Management

Kristin Nystrom Rohan Education Details

Frequently Asked Questions about Kristin Nystrom Rohan

What company does Kristin Nystrom Rohan work for?

Kristin Nystrom Rohan works for Barfoot & Thompson

What is Kristin Nystrom Rohan's role at the current company?

Kristin Nystrom Rohan's current role is Digital Marketing.

What is Kristin Nystrom Rohan's email address?

Kristin Nystrom Rohan's email address is kr****@****dio.com

What schools did Kristin Nystrom Rohan attend?

Kristin Nystrom Rohan attended San Jose State University.

What are some of Kristin Nystrom Rohan's interests?

Kristin Nystrom Rohan has interest in Writing, Natural And Organic Food And Beauty Products, Cooking, Volunteering, Meeting And Connecting People, Search Engine Optimisation (Seo), Marketing, Website Optimisation, Sewing, Learning Mandarin.

What skills is Kristin Nystrom Rohan known for?

Kristin Nystrom Rohan has skills like Online Marketing, Email Marketing, Seo, Social Media, Marketing Strategy, Sem, Social Media Marketing, Blogging, Integrated Marketing, Advertising, Strategy, Lead Generation.

Who are Kristin Nystrom Rohan's colleagues?

Kristin Nystrom Rohan's colleagues are Maria Stephens, Matt O'rourke, Raewyn Stanaway, Julia Kok, Sophie Hong, Andrew Rennie, Peter Brooks.

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