My goal is to help organizations succeed by supporting their sales, marketing and brand strategies.I am a creative, strategic marketing professional that drives sales growth through integrated marketing programs and impactful sales tools. I excel at discovering and messaging unique selling propositions, creating and executing promotional plans, and building and nurturing relationships. I am experienced in Business-to-Business (B2B) marketing with both start-ups and established companies in technology, life sciences, and entertainment industries. Marketing is all about communication. Listening first, and then telling a great story that your audience wants to hear. Within that, transparency, authenticity and enthusiasm are particularly important to me. Sharing stories creates bonds and elicits emotions that remind us we are not just hard workers, but we are human. These stories inform and support our strategies and connect us with our customers and partners. I am thrilled to be a collaborator in our rapidly evolving communication culture. *Contact me at kristin.tedesco@gmail.comSpecialties: B2B promotional plan development and execution, relationship management / partner communication, product launches, positioning, messaging, branding, primary and secondary market research and analysis, collateral development, business development / sales support, trade show and event planning and coordination