Kristoffer Douglas Email & Phone Number

As Owner/Operator at KDMedia, I oversee the full creative process, managing multiple projects simultaneously to ensure alignment with our vision and client objectives. My role encompasses the entire spectrum of video production—from scripting and shooting to editing and motion graphics—while ensuring that each deliverable maintains the highest level of quality and brand consistency. I also lead the development of captivating graphic designs and animations for digital platforms, social media content, and marketing campaigns, integrating these assets into cohesive, impactful strategies.Additionally, I work closely with clients to define brand strategies and establish unique visual identities that resonate in competitive markets. I develop data-driven digital marketing strategies, optimize SEO, and manage social media channels to boost engagement and visibility. Staying ahead of industry trends, I continuously implement new tools and techniques to elevate KDMedia’s service offerings. By maintaining clear client communication and managing external vendors, I ensure seamless execution and satisfaction, scaling production as needed to meet evolving demands.

During my tenure as a Creative Director at FantasyPros and BettingPros, I led a multi-disciplinary creative team to streamline content production processes and improve cross-functional collaboration. I redefined project workflows and introduced new pre-production asset management strategies, reducing production time by 22% and saving hundreds of hours annually. Additionally, I drove budget efficiency by shifting our video strategy to live streaming, resulting in substantial cost savings while maintaining high-quality outputs.One of my key achievements was restructuring long-format podcasts into shorter, topic-specific episodes, which doubled our viewership and increased retention rates. I also played a pivotal role in transforming the annual "FantasyPros Fantasy Fest" event, combining pre-produced content and live interactions to boost viewership from 32,000 in 2022 to over 400,000 in 2023—a 12x increase. This innovative approach elevated engagement, aligned with audience preferences, and significantly expanded the event’s impact.

As the Senior Creative Manager at FantasyPros, I led strategic initiatives that expanded our YouTube audience from 1,100 to over 200,000 subscribers by implementing innovative content strategies. I guided a team of creatives and production partners to produce high-quality video series, including a "Top-10" series highlighting original engagement strategies that tripled viewer retention from 4 minutes to over 12 minutes per video. Additionally, I launched our secondary brand, BettingPros, by leveraging existing resources and pivoting swiftly to capture a new audience, optimizing production costs and ensuring brand success.One of my proudest achievements was executing large-scale live events that attracted between 2,000 and 14,000 viewers, positioning FantasyPros as a trusted source for sports news and entertainment. This strategic approach not only strengthened our reputation but also set the benchmark for competitors, establishing FantasyPros as an industry leader. My ability to blend content innovation with data-driven decisions proved instrumental in elevating both brands' visibility and influence in a highly competitive market.

As Senior Producer at FantasyPros, I spearheaded the development of high-quality video content, establishing the brand's visual identity across YouTube and social media platforms. By identifying bottlenecks in production workflows and leveraging YouTube analytics, I enhanced audience retention while reducing man-hours for the creative team. My leadership helped grow FantasyPros' Instagram community from 950 to over 241,000 followers, prompting a company-wide commitment to social media investment.Additionally, I collaborated with top brands like Miller Lite and DraftKings to create innovative sponsorship campaigns. By developing custom, B2B creative solutions, I ensured that each campaign targeted our key demographic, driving success for both FantasyPros and our partners. Many of the visual assets I designed are still in use today, reflecting the lasting impact of my work.

Emmaus, Pa, Us

At Rodale Inc., I served as Senior Producer for the online media division, where I translated brand strategies into compelling multimedia campaigns for popular brands like Men’s Health, Women’s Health, Bicycling, and Runner’s World. By developing dynamic video templates and visual layouts, I successfully expanded content exposure across platforms, driving our social media following to triple within months. I also implemented pre-rendered Adobe templates for our editors, streamlining workflows and enabling the team to deliver consistent, impactful messaging efficiently.One of my signature projects was the “Gross” series, a six-part video collaboration with Facebook and Men’s Health that explored contemporary issues in men’s health and culture. This project not only showcased my creative direction but solidified the brand’s cultural relevance while appealing to a broader audience. My focus on workflow efficiency and high-quality content creation helped establish a foundation for long-term audience engagement and brand loyalty across multiple channels.

Emmaus, Pa, Us

• Lead Pre-Production and Post-Production of dynamic videos from ideas, information and brand assets.• Work with Editorial teams to conceive unique looks, production plans, and timelines for specific projects.• Produce and prepare content for syndication outlets and third-party digital platforms.• Creation, design, and animation of motion graphics for use by each of Rodale's worldwide brands.• Drive and improve audience engagement, and traffic.• Create quick-turn, daily video content for mobile, social and digital audiences.• Generate unique, original video pitches both independently, and in partnership with editorial staff for multimedia executions.• Write, edit, and produce original videos under tight deadlines.• Utilize text, graphics, & 3rd party footage to build engaging segments.• Provide constructive production and editorial feedback to junior producers.

Watertown, Ma, Us

• Develop, write, produce, and edit full scope of on-air promotions, brand strategies, and integrated Sales & Marketing initiatives. Demonstrate proficiency in all aspects of video production. Emphasis in research, copywriting, non-linear editing, sound design, composition, and color correction of video files in various industry formats.• Work in tandem with Account Executives in executing sponsorship integration, promotional obligations and affiliate relationships. • Develop and implement strategic marketing plans to defend and grow regional market share in key demographics, and increase new business opportunities.• Establish firm understanding of logical, sequential, and storytelling techniques to create compelling end-user experiences.• Train less experienced team members.

Watertown, Ma, Us

• Write, produce, direct, and edit high-quality promos, commercials, interstitial productions, marketing tapes, and video projects.• Work with members of Senior Management, the Creative Services team, and various NESN departments, to develop and maintain a sound understanding of network shows, target audience, and promotional strategy.• Apply NESN’s creative vision effectively to develop successful promotional concepts through collaborative and independent efforts.• Work with designers in creative development and delivery of network design projects.• Coordinate and direct talent and production resources to successfully create and deliver effective promos, commercials, interstitial productions, marketing tapes and video projects.• Work with marketing and sales to develop demos and proposals.

Los Angeles, California, Us

• Coordination with Senior Producers, Coordinating Producers, Screenwriters, and stakeholders on all aspects of pre-production of projects in-development.• Packaging of both feature-film, and television productions, with Above-the-Line talent.• Flexibility to creatively manage production delays, unexpected problems, and varied personality types.• Research, monitor and stay informed of changes in industry trends and competitive environment. Adjust plans accordingly to best serve company objectives, and maintain targeted budget.• Heavy script coverage, and revisions.• Scheduling, travel arrangements, and assistant coordination for Senior Producer(s), Coordinating Producer(s) and Above-the-Line talent.

Baltimore, Maryland, Us

• Produced custom video content and multimedia presentations, working with clients from script development to final output for both local and national contracts. Deliverables include: interactive games, video tutorials, e-courses, eBooks and website development.• Help clients develop and structure their content, incorporate new technologies and media options into their work, and increase accessibility.• Extensive experience on-site shooting video and familiarity with audio/video set-up and breakdown. Knowledge of basic, and various advanced lighting techniques.• Ingest and encoding video materials for multiple platforms (on-air, mobile, desktop, social media)

New York City, Ny, Us

Associate Producer for the 2008 Beijing Summer Olympics. Emphasis in IP Director, Adrenaline, AVID, and logging footage

San Francisco, Ca, Us

Emphasis in series development and production, building creative media relationships, staffing, production conferences, and creation of a broad social and online network to influence media production.

B.S., Film, Photography & Visual Arts

Film/Cinema/Video Studies