We are one of the few independent Belgian Fire Safety Companies. With a boundless zest we are transforming the fire safety market. Making it simple, affordable, fair & way more transparant. One (me for instance) would say making it even a little bit fun and exciting along the way. And we care for our customers. Really care.

The Fire Safety Company that cares. Really cares.

You could describe what I did in compound sentences. But I like short sentences. It comes down to this. I helped businesses succeed in contemporary (marketing, sales & operational) challenges. In an open, ethical and transparant way. Without compound sentences.

Together with the team of JUST EAT Benelux, responsible for turning the business into profitability as well as the successful €22.5mln M&A in August 2016. Without any doubt this was the highest perfoming team I have seen in my life. Honoured and very proud to have been part of this truly amazing team.We had joy, we had fun, we had seasons in the sun.

• Full P/L responsability of Belgium, multi-million budget• Translate international (marketing, sales, ...) strategy to local market• 4 direct reports Greatest achievements----------------------------------• Impressive (sic) growth • Overdelivering for 19 consequitive months• Shaping, motivating, inspiring the Belgian team• Christmas dinner 2014 (It is still referred to as 'The Moment'.)Most interesting learnings in this role------------------------------------------------------• How vulnerability based trust leads to great teams• How buy-in does not require consensus.• How personality types impact the dynamics of a team, and how to use this to the team's advantage• How to build rock-solid 3 year forecasts

Leading a team of 4 marketeers (PPC, Trade, Social, SEO) tailored to the needs of the local markets in BE & NL.

Most interesting learnings in this role-------------------------------------------------------• How to succesfully translate a international campaign to the local market. (Don't Cook, JUST EAT)• How to build, and keep track of a +1m budget• How the extra mile is build from inches. (https://www.youtube.com/watch?v=R9CD7uj2TL0)• All the other fluff that most marketeer put on their profile, but I would dub 'vague'

Most interesting learnings in this role-------------------------------------------------------• How to build, optimize winning Adwords Campaigns that deliver• How to increase organic traffic by applying best practices• How to build proven synergies between online & offline city marketing• As part of the holistic skill program: How to sign up restaurants to JUST EAT

Internetmarketing

Like Borat says: Is-a very nice!

Vrtnieuws.net, Teletekst.