Kristy Paredes
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Kristy Paredes Email & Phone Number

Digital Media Specialist | Expert in Google Ads, Paid Social Media at ABL Digital Media
Location: Sydney, New South Wales, Australia 16 work roles 2 schools
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Role
Digital Media Specialist | Expert in Google Ads, Paid Social Media
Location
Sydney, New South Wales, Australia

Who is Kristy Paredes? Overview

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Kristy Paredes is listed as Digital Media Specialist | Expert in Google Ads, Paid Social Media at ABL Digital Media, based in Sydney, New South Wales, Australia. AeroLeads shows a matched LinkedIn profile for Kristy Paredes.

Kristy Paredes previously worked as Digital Media Manager at Abl Digital Media and Freelance Digital Marketing Consultant at Self-Employed. Kristy Paredes holds Cert Lll, Business Administration from Martin College.

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ABL Digital Media

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Profile bio

About Kristy Paredes

Kristy is a seasoned digital marketing professional with a proven track record in developing impactful digital marketing strategies for diverse clientele. Specialising in digital strategy and campaign management, Kristy is dedicated to helping companies achieve their marketing objectives with confidence and passion.Kristy's commitment to her clients and her passion for driving success in the digital realm continue to deepen. She thrives on navigating the challenges of the ever-evolving digital landscape, continuously striving to deliver exceptional results.

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Kristy Paredes's current company

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ABL Digital Media
Abl Digital Media
Digital Media Specialist | Expert in Google Ads, Paid Social Media
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16 roles

Kristy Paredes work experience

A career timeline built from the work history available for this profile.

Digital Media Manager

Current

Sydney, New South Wales, Australia

Apr 2024 - Present

Freelance Digital Marketing Consultant

Self-Employed

Sydney, New South Wales, Australia

Jul 2023 - Mar 2024

Senior Digital Media Manager

Sydney, New South Wales, Australia

In my role as a Senior Digital Media Manager, I was responsible for overseeing the workload of the Adops team. This includes prioritising tasks and identifying urgent requests to ensure efficient management of resources. Additionally, I collaborated with the sales team to conduct client reviews and make recommendations based on performance and current market trends. As a Senior DMM I managed two team members, providing guidance and support, helping them develop their skills and expertise across the digital platforms and campaign management.

Apr 2023 - Jun 2023

Digital Media Manager

Sydney, New South Wales, Australia

As a Digital Media Manager, I contributed to new and exisIng client strategy using data to lead my recommendations. I proactively reviewed live campaigns making optimisations to align with client expectations, aiding in performance management and client retention. I stayed up to date with platform changes and shared with the team as well as providing guidance and training for junior team members.

Dec 2020 - Apr 2023

Digital Media Planner Buyer

Sydney, New South Wales, Australia

As a Digital Media Planner Buyer, I worked with the Client Services team to develop paid media plans based on client briefs. I owned the paid media implementation process from start to finish, including campaign set-up and ongoing performance optimisations. This also included post campaign reporting with detailed insights and recommendations. I worked across LinkedIn, Facebook, and Google platforms as well as with Programmatic partners.

Jun 2020 - Dec 2020

Social Campaign Specialist

Sydney, Australia

As a Social Campaign Specialist, I managed the commercialisation of Nine’s multiple social accounts. I worked with multiple stakeholders including, Sales, Content Partnerships, Client Experience, Strategy and Social Managers. I provided social recommendations for brief responses, managed sold campaigns and provided post-campaign reporting.

Nov 2018 - Apr 2020

Digital Campaign Manager

Sydney, Australia

As a Digital Campaign Manager, I setup and managed digital campaigns across Google, Facebook and programmatic display. I also setup conversion tracking using Google Tag Manager and Google Analytics. I reviewed campaigns regularly making optimisations where required to ensure campaigns were on track to meet client objectives.

Oct 2017 - Nov 2018

Digital Sales Specialist

Brisbane, Australia

I worked with Account Managers to develop a digital strategy to fit their client's needs and meet their marketing objectives. I continually monitored the performance of live campaigns and recommend optimisations where necessary, with a focus on meaningful results for the client.

Jan 2017 - Oct 2017

Sales Coordinator

Brisbane, Australia

As Sales Coordinator, I provided administrative support to the sales team including tasks such as preparing client presentations, processing bookings and instructing material. I also generated reach and frequency reports and assisted with post campaign reporting.

Jun 2016 - Jan 2017

Team Support Coordinator - Temporary Position

Qutbluebox

Kelvin Grove, Queensland, Australia

• Monitored enquiries mailbox and answered main phone line. • Assisted CEO with preparing board papers and reports. • General office duties including, filing, mail distribution and catering. • Credit card and petty cash reconciliation. • Distributed laboratory books and maintained register.

Mar 2016 - Apr 2016

Sales Team Implementation Pa

London, United Kingdom

• Managed the complete sales process from end to end ensuring the client is kept up to date at each stage.• Client relationship management and query resolution.• Managed implementation of clients new contracts and upgrades.• Communicated with internal departments to manage timeframes and resolve any issues that arose.• Supported a Sales Team of 20 people with administrative duties, training and advice on best practice.• Created and reviewed customer contracts with exceptional accuracy.• Maintained and updated company CRM system and various databases.• Provided support for other teams within my department such as, Reception, Connections & Customer Services• Regular process reviews and ideas on improvements to increase efficiency and productivity.

Apr 2013 - Jan 2016

Project Planner

Brisbane, Australia

• Assisted the project team in successfully rolling out to Suncorp’s five largest sites. • Developed relationships with the business coordinators by keeping them informed and addressing any concerns.• Maintained quality of data repository by actioning updates from the business and ensuring data is current.• Coordinated with business to ensure rollout was a smooth process.• Prepared rollout schedules based on team readiness.• Provided various reports to the Project Manager on request.

Jul 2012 - Dec 2012

Profile Analyst

Brisbane, Australia

• Educated the business about Desktop Anywhere and how the virtual desktop works.• Met with the business to determine what unique applications they use and any other special requirements.• Coordinated the timely return of profiles by developing a relationship with the business coordinator.• Analysed the returned information to ensure its accuracy.

Apr 2012 - Jul 2012

It Purchasing Officer

Brisbane, Australia

• Procurement of all IT assets for the Suncorp group.• Procurement of all software for the Suncorp Group.• Asset management of software licences.• Processing purchasing orders in accordance with the Suncorp Delegations of Authority.• Managing the Oracle catalogue.• Training customers in Oracle iProcurement.• Monthly reporting on IT spend.• Extensive relationship management of vendors for IT equipment.

May 2011 - Apr 2012

Telecommunications Provisioning Officer

Brisbane Area, Australia

• Provision of telecommunications services including the ordering of mobile devices.• Processing telecommunications bills, including a monthly journal.• Implementation of the telecommunications budget for the group (approx $45M pa).• Administration of TAMS (Telecommunications Asset Management System).• Cost Optimisation activities.• Mobile Phone Recycling• Extensive relationship management of carriers for telecommunications.• Monthly reporting and analysis on telecommunications spend.

May 2010 - May 2011

Telecommunications Procurement Officer

Brisbane Area, Australia

• Purchasing mobile devices for Sparq Solutions and its client Energex.• Provision of telecommunications services.• Maintaining the Energex Spectrum network, including adds, moves and changes, as well as activating various features.• Processing Telstra bills, including analysing bill data and checking for discrepancies. • Monthly reporting and analysis including services that exceeded budget, cancelled services and top 25 users.• Working with Demand Management team to achieve savings for Energex.• Assisting clients with using mobiles devices, desk phones and their features. • Training customers on how to use the telecommunications reporting system, Billview.

Apr 2007 - Apr 2010
2 education records

Kristy Paredes education

Cert Lll, Business Administration

Martin College

Education record

Kingaroy State High School
FAQ

Frequently asked questions about Kristy Paredes

Quick answers generated from the profile data available on this page.

What company does Kristy Paredes work for?

Kristy Paredes works for ABL Digital Media.

What is Kristy Paredes's role at ABL Digital Media?

Kristy Paredes is listed as Digital Media Specialist | Expert in Google Ads, Paid Social Media at ABL Digital Media.

Where is Kristy Paredes based?

Kristy Paredes is based in Sydney, New South Wales, Australia while working with ABL Digital Media.

What companies has Kristy Paredes worked for?

Kristy Paredes has worked for Abl Digital Media, Self-Employed, Inc. Digital, Inc. Digital Media, and Apparent.

How can I contact Kristy Paredes?

You can use AeroLeads to view verified contact signals for Kristy Paredes at ABL Digital Media, including work email, phone, and LinkedIn data when available.

What schools did Kristy Paredes attend?

Kristy Paredes holds Cert Lll, Business Administration from Martin College.

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