In my role as EMEA Director of Strategy & Business Acceleration for VMware at Dell Technologies I’m managing a team of Business Development Managers focused on developing and executing EMEA go-to-market sales frameworks and programs to drive accretive sales for the VMware and Dell Technologies integrated solutions such as VxRail (Hyperconverged Infrastructure)/VMware Cloud Foundation, Tanzu (Modern Applications),… through Dell's direct and indirect sales channels.Primary responsibilities… Show more In my role as EMEA Director of Strategy & Business Acceleration for VMware at Dell Technologies I’m managing a team of Business Development Managers focused on developing and executing EMEA go-to-market sales frameworks and programs to drive accretive sales for the VMware and Dell Technologies integrated solutions such as VxRail (Hyperconverged Infrastructure)/VMware Cloud Foundation, Tanzu (Modern Applications),… through Dell's direct and indirect sales channels.Primary responsibilities include conducting market research and analysis, market segmentation and positioning, driving focus account and go-to-market planning, conducting business analysis of sales programs to measure execution and enhance field enablement, shifting perpetual license offerings to SaaS & Subscription offerings, identifying process improvements to drive more efficiencies and revenue, engaging cross-functionally in order to design end-to-end sales programs that enhance seller engagement across the customer buying process.Highlights of my team’s accomplishments include setting up and executing a multi-quarter multi-channel sales campaign underpinned by a solid Business Intelligence platform leveraging AI. In its first semester the campaign generated over 0.5B USD of pipeline and almost 200M USD of bookings in the same time frame.In parallel with my VMware role I managed an EMEA team of Boomi BDMs in 2020-2021 before Boomi got spun off by Dell to Francisco Partners and TPG (Boomi is a leading provider of cloud-based integration platform as a service). Show less

Sales / Marketing / Management / Leadership Consultancy & Training - Experience in diverse sectors: Automobile, Banking, Chemicals, Construction, Dermo-cosmetics, Food and Beverage, Industry, IT, Pharma, Print and Telco.Audience: Management, Sales, Marketing, HR and L&D Management.