As Head of Digital, I focus on building a strong online presence and helping our brand grow. I work on strategies that really connect with people, making sure they fit our goals and stand out across all platforms. I’m lucky to work with an awesome team, and together we create digital experiences that feel smooth and engaging. We rely a lot on data to guide us, helping us tweak things as we go and stay flexible in a fast-changing space. By encouraging teamwork and trying new ideas, I work to keep our digital presence fresh, fun, and impactful.

- Developed content marketing strategies to drive brand awareness.- Launched campaigns that boosted audience interaction significantly.- Created monthly social reports to track performance metrics.- Encouraged user-generated content to increase organic reach.- Aligned content themes with seasonal trends and industry news.- Repurposed high-performing content for multi-channel distribution.- Enhanced brand voice and messaging across all channels.- Analyzed metrics to optimize posts and audience targeting.- Implemented best practices for positive online interactions.

- Grew community size and increased overall engagement.- Responded to comments, boosting customer satisfaction rates- Developed and maintained a consistent content calendar.- Analyzed engagement metrics to optimize content strategies.- Collaborated with marketing to align community with brand goals.- Designed interactive polls and surveys for member engagement.- Monitored competitor communities for trends and best practices.