Krishnakumar Mv (Kk) Email & Phone Number

Nairobi, Ke

Kenya

Nairobi, Kenya

Lead a senior business manager team of three handling HP, Epson, APC & Lenovo, with specific revenue goals to support Volume business sales across East Africa, Southern Africa & Middle East. Developed and instituted marketing campaigns and created sales ideas and marketing content. Collaborated with various internal departments to develop multiple product marketing strategies and ensure accurate product positioning. Trained sales persons on product positioning & up-sell techniques.Increased market share in focused products over 15% and reduced overall ageing inventory by 40%.Signed up new product line, Epson and with in a span of 3 months attained a market share of 25%.Prepared and analyzed product profitability of new and existing products.Managed a team of product sales managers to work on country specific stock requirement & to have right pricing strategy to maximize profitability. Ensured consistency on stock rotation & timely delivery of back to back deals.

Kenya

Identify Profitable opportunities, Product Launch, Oversee product already in the market, Wind down - Product no more in demand, Frequent communication on products, training, Market understanding, Develop Market based Product Strategies, Vendor & Channel Relationship.

Kenya

Redington Gulf is a Multinational company. Leaders in IT distribution across India, Middle East & Africa. Redington Gulf carries almost all IT products for distribution with Branches (sales office & Warehouse) across West & East Africa. Responsible for HP Product management @ Redington, PSG, IPG, & Supplies (Consumables) across West & East AfricaUnderstanding Price & Market Dynamics for Correctives.Launching Various Support Program for Channel partner in B& C categories City with HP .Country Inventory planning & ManagementEnsuring Correct Availability during Product Life Cycle for all SKU's.Achieving Revenue & Margin Target along with Defined Market share quarterly.To ensure Market Share Growth Monthly & quarterly.Relationship Management - Vendor as well as Channel.Launching Special Sales Program For sales Associates to Support Various Sales / Marketing Initiatives.Revamp Redington sales operations in Ghana, Port Harcourt, Tanzania & UgandaIncrease in HP PSG market share for Redington in Tanzania from 5% to 26%.

South India

Manpower Planning & recruitment of staff and defining KRA parameters.Increased HP Retail presence (HP Worlds) across Andra Pradesh.Developed a robust upcountry channel map. 2010-2011 had the highest regional sales growth, compared to last 3 years.Recognized for launching successful campaign for AIO desktops.Recommended product lines by identifying new product opportunities and surveying consumer needs and trends; tracking competitors. Plans and executes new product launches, market positioning and strategies consistent with the Company roadmap. Driving business growth through identification & penetration of new market segments for attainment of periodical targets.Lead and managed a team of 3 ASM and 25 Sales Executives / PromotersHandled the Large Format Retailers in the RegionIncreased penetration within the region, increased depth and breadth of businessResponsible for planning the business for the regionResponsible for stock planning, new SKU launch, logistics, competition updateTraining channel partners and sales executives Handled escalations and ensured timely closure of issues Handling dealer channel network, retail & sub-distribution across the stateManaged 1000+ resellers with help of sub-distributor in the region for PSGResponsible for product promotion activities in the consumer segmentResponsible for customer satisfaction; (Consumer Retails sales - Desktops & Notebooks) Responsible for product promotion activities in the consumer segmentTraining and developing channel partnersPenetrated in the unexplored segments of the marketProvided support and guidance to the channel personnel

Tamilnadu & Kerala

Responsible for managing the sales of the IPG - HP PrintersDeveloped channel base across Kerala & Chennai.Played a major role in creating visibility for document management solutions.Tripled regional support by hiring Feet on street executives and in store Promoters.Personally retained the HP share of wallet with Top partners despite new competition in the marketCreated and implemented strategies that improved contract employee (FOS & ISP) retention.Retained partners who were on the verge of disassociating with the organization.Handling claim settlements & catering to the escalations from category desk.Augmented dealer mindshare towards HP range of productsRanked among the Top performers of the company in IndiaAlmost doubled the growth and visibility for HP IPG Products in Kerala & ChennaiReceived appreciations for outstanding performanceMaintain or exceed the HP market share (IDC) in all categories in most of the cities.Undertake a whole slew of marketing and promotional activities including content creation and below the line interventions for achieving sales push.Ensuring Channel health (business polarity & Inventory) for all partners & to motivate partner for continuous business.Ensuring correct availability during product life cycle for all SKU’s.

Puducherry Area, India

Pre-specified targets to be met in each product category and make.“Broad basing” of dealers.Credit limits assessment of the dealers and periodic revision of the same.Conducted a Research study to understand the acceptance of products like IMPACT from HP among the end customers and channel partners.Handled the launch and sales of new products.Headed a team of five for developing the Channel Sales in Pondicherry & Upcountry.Planning and executing promotional programs with the channel partners.Report to General Manager Sales.Proven myself in the given period to be a star performer of the company.Achieved all India employee of the quarter award in 2004. Was among the top five performers list of the company consistently for 10 months in a row.Under my leadership and coordination Upcountry markets has recorded its best ever performance both in terms of market share (65% in (OND FY 2004) and growth in sales revenue (80 % YOY growth).

Cochin Area, India

Responsible for the sales of IP Based solutions like Broadband / Colocation of servers / Domain Registration / VPN across Kerala, India.Established corporate network for AsiaNet in Kerala and Spearheaded the branch to a profit making center, boosting the turnover of the company year on yearAchieved the lowest business discount ratio Opened up the semi corporate business segment, which was untapped earlier.

Master'S Degree, Computer Science

Activities and Societies: Participated in inter college basketball tournaments.

Bachelor Of Computer Application, Computer Science