—Created the Wavelength App, winner of Apple's Editor's Choice award, Apple Game of the Day, with 1.1M+ downloads and a 4.9 star rating / 12.1k reviews, as of August 2023, read more at: https://apps.apple.com/us/story/id1611333941—Leading art direction, packaging, and physical product design on new board games in development

Leading and scaling the design practice within the Health team. Our mission is all about customer trust and includes Customer Support, Identity Verification, Account Access, and Controls teams.

Design work:—Developed incentives and created tools that enabled Etsy sellers to offer free shipping—Created a product vision for how recommendations on Etsy might evolve throughout the customer journey—Led effective discovery sessions for teams working on weddings, post-purchase, category-specific experiences and more—Contributed to our evolving customer research practice by pioneering interactive interview methods—Mentored fellow designers by assisting with design strategy and systems thinkingStrategy work:—Led cross-functional squad of 5 to generate a product strategy for category-specific experiences—Conducted competitive research and created speculative scenarios to help the executive team evaluate competitor threats —Facilitated strategy sessions with company leadership to generate our 2019 product roadmap—Authored company-wide facilitation guides to accompany the roll-out of a new long-term company strategy

—Led an 8-week user research process that informed the future of NYT video—Devised a comprehensive design strategy for video as part of the new homepage—Led the design of cross-platform audio and podcast support across 7+ teams—Designed and built proof of concept prototypes that informed our first Augmented Reality editorial stories

—Designed brand identity and packaging—Designed fragrances and formulations for all skincare products—Designed and launched online shop—Created photography style guidelines for social media presence—Created operational processes and ran fulfillment operations—Wrote and developed the Monastery brand story—Designed booth experience for trade showswww.monasterymade.com

—Led design of intuitive mobile app for delivery drivers, eliminating costly training—Designed customer service tool that reduced daily triage from 18+ hours to < 1 hour—Led design research and improvements to the customer packaging returns program—Led design of mobile farmer and producer tools for managing online inventory

—Led redesign of all patient interfaces which unifed three disjoint online services—Prototyped new packaging concepts for use at live screening events—Interviewed doctors and patients to inform interface and information architecture

—Researcher, iCogAid Project: Working with Scott Klemmer, Stuart Card, PhD students, and anesthesiologists on the Interactive Cognitive Aids project. iCogAid uses interactive, dynamic checklists to reduces medical errors and improve crisis management in the operating room—Co-Author: SIGCHI 2013 “Dynamic Checklist Interfaces Outperform Paper in Emergency Response”—Poster: 25th ACM Symposium on User Interface Software and Technology “Medical Operating Documents: Dynamic Checklists Support Crisis Attention” Cambridge, MA. October, 2012—Poster: Meaningful Use of Complex Medical Data “Dynamic Checklists for Operating Room Crises: Reducing Errors with Real- time Medical Data” Children’s Hospital Los Angeles. August, 2012

—Designed an automated scheduling app to quickly coordinate social gatherings—Used user workflows to inform the app’s experience design—Led ongoing research to better understand our target audience

—Led corporate team at Novartis, Emeryville for 10 weeks in rapid innovation cycles—Created cultural prototypes that became permanent company installations

—Led teams through intensive 1-2 day design thinking bootcamps at the d.school

—Worked with financial analysts researching emerging technology markets —Modeled and projected the performance of securities with Excel—Author: Company white paper “Mobile Payment Industry Evolution”

—Assisted with community management and social media outreach for an internet radio start-up

—Developed and implemented a curriculum for high school students

—Assisted engineers with mechanical design, analysis, and construction of a satellite test chamber allowing six degrees of free movement —Worked with contracting designers from Applied Minds, LLC —Programmed and developed data entry program for lab engineers